China's pharmaceutical circulation system will usher in a radical change

Abstract: China's pharmaceutical circulation system will usher in a radical change. "Economic reference newspaper," the reporter learned that the "Internet Food and drug management measures" is expected to be formally issued after New Year's Day, when the online sales of prescription drugs will gradually open up, but for the medical flow

China's pharmaceutical circulation system will usher in a radical change. Economic reference newspaper reporter learned that the "Internet Food and drug management measures" is expected to be formally issued after New Year's Day, when the prescription drug online sales will gradually open up, and for the pharmaceutical circulation enterprises, it means that a wide range of pharmaceutical electricity market opened.

A source said 9th to the economic reference newspaper reporter, Food and Drug Administration is currently holding an internal meeting, the last collective discussion of "Internet Food and drug Management measures" (hereinafter referred to as "measures") before the issue, if no accident, the "method" will be promulgated in 2015 New Year's Day soon.

"The method" in the past documents on the basis of a great breakthrough and development, to make up for food, medicine, cosmetics, health food, medical equipment, such as Food and Drug Administration supervision products in the network sales of the blank. said the person. For the current market most concerned about the "prescription drug release sales" and other issues, the source pointed out that, given that some foreign developed countries have not liberalized, and from the current domestic data, online pharmacies sell the most products are condoms, contact lenses and other over-the-counter drugs, the proportion of prescription drugs is not high, less than 15% of the level, Therefore, the State administration of food and drug has a very cautious attitude, the internal differences of opinion is larger.

"At present, an internal opinion is that the variety of the network can sell prescription drugs are regulated by a positive list, while the scope of medical devices sold by the internet will be banned in the form of negative lists." The source said that the drugs in the prescription drugs will not be in the scope of the positive list, the sale of prescription drugs can only be gradually liberalized.

Medical devices in the third category of medical devices high risk devices will prohibit network sales, surgical equipment is not likely to network sales, but the market is commonly used in the third type of medical device products-contact lenses, etc., will allow network sales.

After the limited release of prescription drugs, the biggest problem is how to identify prescriptions, whether to use electronic prescriptions, and so on. Industry insiders told the Economic reference newspaper reporter, although the electronic prescriptions in most domestic hospitals have been popular, but did not achieve a mutual circulation between hospitals and pharmacies unicom, pharmacies and health care system Unicom. Therefore, after the release of the prescription Drug policy, online pharmacies How to identify the authenticity of prescriptions, how to pass prescriptions has become the most realistic problem. It is reported that at present only Hebei province began pilot hospitals, health care, pharmacy system of the entire Unicom project.

It is understood that in 2004, the former National Drug Administration has promulgated the "Internet Drug Information Service management measures", "Internet drug trading Services approval interim provisions." However, these two sectoral regulations are not in line with the current development needs of China's e-commerce market. China E-commerce Research Center data show that 2010 the entire pharmaceutical E-commerce market scale of about 200 million yuan, 2011 scale to 400 million yuan, 2012 to 1.5 billion yuan, the 2013 online medicine market size reached 4 billion yuan.

May 28, 2014, the Food and Drug Administration issued the "Internet Food and drug management measures (draft)", "the approach" to follow the principle is to pay attention to risk, grasp the focus, reduce the scope of approval, decentralized approval authority. The source said that the "method" for the medical and pharmaceutical manufacturers to approve a major adjustment, as long as the qualifications and conditions of enterprises can start pharmaceutical e-commerce activities.

One is a card (third party trading platform) in the past by the State administration of food and drug approval, the State Bureau is not approved after the second, B card (wholesale to the wholesale enterprises) in the past by the provincial drug supervision departments for approval, no longer need to be approved or documented; the third is the C card (retail to consumers) in the past by the provincial drug regulatory departments for approval, no longer need to approve, To the provincial bureau to inform the record; Four is the third party trading platform to the provincial Food and Drug Administration for approval; Five is the Internet Information Service site in the past by the provincial drug supervision departments for approval, after only to the provincial Drug Administration department for the record.

In the industry, with the formal introduction of the "Method", China's pharmaceutical and electrical industry will produce a huge market. Listed companies with a church board secretary Tian Jun in the "economic reference" reporter interviewed, said that the impact of the policy, the pharmaceutical industry next year will usher in explosive growth, the church in this respect has been laid.

Some people in the industry expect that if the net sale of prescription drugs is open, the market is expected to reach 1 trillion yuan of prescription drugs will have 30% conversion line, market size or up to 300 billion. In fact, at present, including Beijing-east, the cat and other electric giants are on the internet sales of prescription drugs, shun Fung, postal logistics and so on are waiting for the general administration of the third party logistics to undertake drug delivery of the relevant rules promulgated. Previously, Jingdong chose to have a license with a good pharmacist website cooperation, but the equity dispute eventually led to the cooperation in the last few months after the halt. The days of the Cat Medical Museum in the absence of qualifications due to the regulatory authorities to punish, choose to jump to the licensed business website of the cashier page to achieve online transactions.

However, the industry analysis pointed out that the medical and pharmaceutical companies have not found a suitable profit model, even if the general administration of drugs to open up the pharmaceutical business policy, the pharmaceutical and electrical industry to achieve rapid development is not easy. Data show that Kyushu Tong's good pharmacist large pharmacy 2013 years of business transactions to achieve 204 million, up from a year earlier 167.05%, but net profit of only 1.925 million yuan. Day Cat Medicine Hall 25 categories of shops ranked first online pharmacies Kang Love as of July 31, 2014 total assets of 43.62 million yuan, net assets of 26.25 million yuan, to achieve operating income of 181 million yuan, but net profit of only 6.26 million yuan.