Chinese domain name "KFC" selling lobster?

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

August 13 News, fashion Tatsu people use mobile phone internet, want to order a "KFC" Orleans roast wings, the screen can be selected only "Zhu Lobster"; enter "Youngor", view the latest shirt, see is leather. What the hell is going on?

Originally, in the mobile phone internet "mobile Shinkansen" above, is a "mobile phone Chinese real name" registration battle. "KFC", "Youngor", "Alibaba" and other well-known brands have been registered by investors. The prices of registered names are being fired, while most well-known companies are reacting flat.

Preemptive War: Lobster shop owner buys "KFC"

July 16, the Mobile Shinkansen Ningbo Operation Center formally accepted the "mobile phone Chinese real name" registration application, is the only Ningbo to accept the business of the agency. "Mobile Shinkansen" is a m.cn and Google mobile search cooperation launched a new technology, through mobile phone fast web site, mobile phone Chinese real name and dynamic optimization navigation engine to help mobile internet users convenient, fast and accurate access to the required content and services.

Nan Saokian, deputy general manager of the Mobile Shinkansen Ningbo Operations Center, said that users just login "mobile Shinkansen" network "m.cn", input Chinese real name, you can achieve search, directly to the official, industry website, is the most convenient way for mobile phone access, the Operation Center July 16 began to accept mobile phone Chinese citizens Register since, has registered more than 300, daily consultation telephone no fewer than 100.

In late July, Cixi lobster shop Yao Manager found the center, want to apply for "lobster" These two words, helpless was registered. Yao Manager on the second thought, "lobster" did not, may wish to register a restaurant of a well-known brand enterprises, such as "to Fort, Hua will and" and so on. Which one has more investment value? He decided to "KFC".

Nan Saokian said, in fact, at that time, "Kentucky Fried Chicken" has been ordered by customers in Shanxi, but not officially signed. He calculated the time, waiting for the scheduled period of seven days a full, the first time to rob it over.

Yesterday afternoon, the reporter landed m.cn/web/webpage, on the left "mobile phone shortcut url" on the input "KFC", an interesting scene appeared: the left of the mobile phone screen at the top of the red bottom of the word "Zhu Da lobster Fort Zhuang", the following is the restaurant photos and contact methods. Can not find the Orleans roast fin, hamburger, such as KFC's representative food.

"Youngor, Ningbo Bank and Alibaba have all been registered, no one is the original unit." "Nan Saokian said that the name of the Bank of the Youngor and Ningbo is the same person, surnamed Jiang, is a fur trader." He also made a note of the San Jiang shopping, it is obvious that investment.

Registered: Transfer of "KFC" at least 39000 yuan

So, what is the current price of these Chinese real-name handsets? The reporter dialed Yao manager telephone, hypocrisy purchase "KFC" mobile phone Chinese real name.

"KFC" registration fee of 6600 yuan a year, Yao manager registered 3 years, the total cost of 33000 yuan. After stating his purpose, he hesitated and agreed to transfer the price at 30000 yuan. The reporter said to consider, hung up the phone. Half an hour later, Yao manager through the Operation Center to tell reporters, 30000 yuan not to sell, 39000 yuan to sell.

Enter "Youngor" on "Mobile quick url", Mr. Chiang's name and mobile phone number are conspicuous.

"How much does ' Youngor ' transfer?" Reporter asked.

"My registration fee is 6600 yuan, at least 20,000." ”

"I'm only out of 20,000. ”

"Sincerely want to buy words, interview." Mr. Chiang did not consider how long. He said that there is a clothing company in Yinzhou also want to buy "Youngor" mobile phone Chinese real name.

Enterprise: Most of the reaction is insipid

When the perpetrators are busy, the companies that are being registered are unaware. Yesterday afternoon, the reporter on the mobile phone Chinese real name was registered to call Youngor (Group) Co., Ltd., the company's network operation Manager Jiang on this reaction insipid. "Now a lot of people are trying to pull the deal under the guise of 3G. He said he had not heard of the mobile Shinkansen and the Chinese real name of the mobile phone, but he would report it to see if it violated Youngor's intellectual property.

The news department of the Bank of Ningbo has some knowledge of the mobile Shinkansen, but "Ningbo Bank" has been registered without knowledge. The Department of Public Information said that they would follow up on this new thing at any time.

Because KFC China head office and Zhejiang branch of the public affairs department personnel are outside the business trip, so the reporter could not contact.

Brand experts: No market is empty

"is the real name of mobile phone really useful?" Ningbo Tianyi Trademark Office Deputy Vice President Zhu, "if ' Day a trademark ' was registered, I register a ' Ningbo day a trademark ' not the same?" The Lobster shop is irrelevant to KFC and will not affect KFC's business and business reputation, Mr Zhu said.

Wu Shang Intellectual Property Agency Co., Ltd. is a more practical Mr Bao. "Alibaba just started, no one joined, no matter what, the key is to make the market, otherwise all is empty talk." ”

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