Chinese name Network Li Qiang: How to track mail after sending

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Hello everyone! I am Li Qiang, a Chinese name net. Mail marketing, is a lot of webmaster are used in the promotion of one of the methods, it is low-cost, high efficiency, but we send out the mail, how to know how the effect? How do you track the effect of every message we send? Let me talk a few ways.

The first method: Through the VPS, server, the use of a unique set of indicators to track

The most commonly used, is to set a small size of the picture as our only sign, each time after the group, we look in the background of our Apache or IIS log information, the number of pictures are read, is the number of times we opened the mail. In this way to carry out effective message tracking, the need is to have their own servers, the general virtual host, we can not view the Apache or IIS log information.

The second approach is to use a statistical device to track

The commonly used code is as follows: "<a href=" http://www.XXX.com/?id=l23456 "target=" _blank "> click here to visit homepage </a>"

Among them, "http://www.XXX.com", is our website, and "id=l23456" is our logo, "_blank" is the name of the link we want to open. Mail sent out, as long as the link opened through the site, the statistics on the website to help us record down, Baidu statistics, 51LA, CNZZ, such as the antecedents of the statistics as long as it is? id=l23456 the beginning, is through the mail to visit our website, Next, we can also through the statistical device, Clearly see how many pages and how long visitors have visited us.

A third way: Use mail read receipts for effective tracking

The message reads the receipt, the equivalent courier person delivers to the address, requests the customer to sign. However, the message is different from the express, people can also refuse the receipt.

So, in many cases, we can use the second method to count our sending effect. This article by the Chinese name Net Li Qiang true devotion, welcome webmaster friends to continue to pay attention to the Chinese name Net Li Qiang's article, follow-up will have more wonderful articles to share with you.

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