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In the SEO promotion, the choice keyword for promotes own product, is a simple and quick way. Because only we choose the keyword is consistent with our promotional requirements, then can lead our website to a correct path. Network promotion and the promotion of the real society is not very different, mainly reflected in both the need for credibility, that is, our SEO website can not be promoted in a site often change the type of keyword, the keyword is determined to determine the site content planning, link structure and external links and other important promotional items. Below A5 Webmaster Network SEO Diagnostic Team Brief Introduction to the general criteria of choosing Keywords:
I. Relevance of content
Content relevance meaning is our key words and we promote content in the ideological consistency, we want to promote things can not be a random article, and then add links even if the promotion, this is always sex. For example, if you want to promote the civil service exam training, you can't think of "NBA" games, or entertainment programs to get closer to the publicity, because even if someone else watching the NBA game screen will not come to pick up to enroll in the Civil service training test. This is the general situation of the promotion, not all of the promotion is a layer unchanged, because some sites are required to have traffic, such a site is less limited.
Second, easy to search sex
The key word is to talk about their own site enrichment called the public in the first thoughts can think of a word, and then to search, so as to play the role of the key words. But the reality is not so simple, most people's thinking is the same, so these keywords are also relatively large competition, so we have to dig through the detailed, expand, explore, and statistical analysis, will find a relatively small competition and search for a large number of keywords.
Iii. Commercial
Different keywords have different uses and different business value, such as your search: "The principle of the compressor," then your purpose is not to buy the most of the compressor, they may just want to understand the relevant knowledge of the compressor. That is to say, the commercial value of this keyword is relatively low, if the search for "compressor prices, manufacturers" and other keywords, then the commercial value will be relatively high, because this is the voice of customers.
Therefore, A5 Webmaster Network SEO Diagnosis that the promotion of SEO should be meticulous refinement of the division of labor, that is, to achieve a super strong, on the one hand, the rest of the enhanced strategy. Must pay attention to the choice of keywords, keyword selection for you can later promote the effect of less effort, so in the choice of keywords or to follow the general criteria of keyword selection. Reprint please specify the Source: http://www.seopeixun.com