Chushda: How to maximize the profit of personal website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Anhui Internet Alliance sponsored thousands of webmaster Lectures (http://www.53w.net) has been to the 37th phase, the guest of the period, male, 2007 graduated from Guangdong Sun Yat-sen University Administration Department, in the school during the party building, Deputy Secretary of the Communist Youth League, President of the Student Union, Currently serving in Shenzhen Post office.

2006 Contact with SEO, has established in 2007, SEO information Station (chinaseo.org.cn), any point stone Interactive (dunsh.org) SEO technology version of senior moderator, the user search behavior and single page optimization has a deeper research, the main focus of Baidu SEO.

Adhere to the idea of SEO optimization, emphasis on technology, 105 days will be SEO keyword Baidu ranked first, and maintained nearly a year time, 137 days to create Tudou single page nearly 60,000 IP myth, 105 days will be the grassroots network to become the daily IP over 100,000 personal website; , is a combat faction, learning SEO during the release of a large number of cases. Including the initial series of lectures, elevator cases, the case of blood, car refrigerator cases, 163 mailbox cases, Tudou case, food and entertainment information station, English station Sometopics case and 08 traffic competition, etc., for the SEO beginners to provide a valuable tutorial, Open the SEO learning another door.

April 2009, the formation of a new communications team, with the major portal news channel cooperation for corporate customers to provide soft publishing, brand marketing and other services.

June 2009 with the Zhn Joint Station Intranet (www.zhncom.com), for individual stationmaster to provide various kinds of inquiry service.

Lectures before the four group has been full (a total of 2000 people) has been full, new to Webmaster can add 500 lectures on the newly opened five groups: 39463377 free to participate but please respect the learning environment we will never speak of webmaster let more want to learn webmaster come in.

The following is a transcript of this lecture:

Topic: How to create maximum benefit for personal website

Chushda: Good evening everyone, tonight with you talk about the topic is about personal website to make money, according to the original outline, is three large chunks of content. I will focus on the second piece, that is, how to make a new money-making site, another two points will be more coarse. Of course, will also be interspersed with some of my own in the network to earn some experiences and experience, especially in SEO this piece. As my lectures are improvised, there will inevitably be some problems, such as typing fast enough, the content is not comprehensive and so on, but please forgive me.

I. Advertising optimization of existing websites

The first part is the advertisement optimization for the existing website. Believe that a lot of webmaster have such a problem, there is no flow, there is no money. This we will solve in the second part. Predictable, there is flow, no money. This is a better solution, at least on the basis of. This situation of stationmaster, need to do is just balance good website benefit and user experience. I know a lot of personal webmaster in order to ensure user experience, there are a lot of insistence, such as not hanging the window, do not do induction and so on.

Here we don't discuss whether this is right or wrong, just from the point of view of making money from the website. You do not put ads now, perhaps for the hope of exchanging more repeat customers, so that after the foundation of the site, then advertising and so on. In fact, the first part, I want to express the meaning of only one: advertising collocation, layout adjustment, may make your income doubled even several times. Advertising with a good understanding of how many ads on the site. Here I come up with a page to analyze and crystallize it.

Such a page can be paired with which ads. window, the bottom right like QQ floating ads, GG, Baidu Alliance, click, Flow Exchange ... Wait a minute. Many, no way to enumerate. But be sure to try. You just like the window, how many windows on a page? I do the station, of course, this refers to the purely for the profit angle, the window put more will certainly have a negative impact on the user experience. But there is a thought to be changed. window, not necessarily to do the league window. The union takes your amount, gives you the money, he certainly wants to make money. Watch, bounce out of the league page is what kind of product. Then, do it yourself. For instance.

QQ signature, now SP is not very good to do, but the personality signature, love test and so on this year but many stationmaster all make some money. Generally do play window, 40 dollars 10,000 IP, almost such price.

This is a signed advertisement that I made, this is included today. That means it must be over 300 yuan today. I actually did a separate page with full screen code. In this way, the IP may be 60,000 IP. But on average, 10,000 IP equals 50. Does that mean you earn more than you do with the window?

In other words, can I find a good product, and then go to find the right site, and then to acquire his traffic, so as to make money for themselves? I am from the SEO began to earn, do SEO people have a common problem. SEO from the search engine to traffic, you will never spend money to do promotion. Would rather oneself slowly wait for rank to go up.

This March, a friend of mine opened a league and got rich to join the project. I was inspired to do this project. In fact, SEO does not mean that is free from the search engine to obtain traffic to make money. Can think so, if this project can guarantee to make money, I even if a little money to put ads, as long as the return can be higher than the input, why not do? When I was doing this project, I got an inspiration. In fact, SEO does not mean that is free from the search engine to obtain traffic to make money. Can think so, if this project can guarantee to make money, I even if a little money to advertise, as long as the return can be higher than the input, why not do?

Just now a friend sent me a message to say that the window is not much revenue. This data is my one station to drop the Keyrun window advertisement revenue data. More than 500 a day. If you really do the league, the window must be large. For example, 15WIP Station, one day window revenue 500 yuan. You must feel low. But the window is naturally occurring. Not occupy your other advertising position at all. How much money can you earn from those ads? 1500 is quite remarkable.

I didn't put the window on this station before. After the launch, the income of other advertising will have an impact. But the overall income must be higher than before. These effect evaluations must be done. What kind of advertising can make how much money, in the mind to have the number. This is the same as speculating on stocks. When you have no money, you should fry it, and it can make you lose less when you have money.

Low flow of the station with good advertising, you can let it in the high flow of time directly into a high-yield period, reduce losses. The first part may be a bit messy, but I've found it slowly. I hope the second part will be better. Enter the second part below.

Second, make a new website to make money (flow type, benefit type)--(Make Money website)

The second part wants to talk about how to make new, lucrative websites. Here is a premise, must be profitable website. Don't mention hobbies, interests. This site is simply a means of making money, as long as it is not illegal, then use all means to improve income. Before I can tell you how to do this, I want to identify two types first. Make money of the website I divide it into flow type and benefit type two kinds.

Flow type, similar to the 150,000 IP stations I just mentioned. You don't have to worry about the type of user you have, the rich or the poor, and the ability to consume. You just need to know how much money you can make in 10,000 IP, and then the revenue will grow naturally as the traffic grows. But now this type of station is difficult to do, one is the point of less. High flow of the station means hot, competitive, and do compare classes. But it's not that it's totally not. The key depends on your judgment and observation. For example, I just mentioned the 150,000 IP station. Its flow composition may surprise many people. Soso accounted for more than 70% of the flow.

March I began to pay attention to Soso. Unexpectedly, in recent days Soso began to use their own technology, and then my traffic soared again. 10,000 people to rob Baidu traffic, there is no one to pick up those who do not go to the corner? SOSO, Youdao, Sogou, you may not use it, but does not mean that no Internet users use it. It's very important to be quiet and analyze and observe.

Traffic-type site no longer say, and also please do not ask us to ask what station are what I stand, even if you find, please help keep secret. I haven't come out to lecture for a long time, basically every time I speak, I will die a station. Hope that we are just learning ideas, do not copy my station or anything, thank you. Now talk about the benefits of the website. There are so many kinds of it that it is difficult to unify.

I can only cite my own examples, and then let my friends find similar examples around them, and then combine to do. Benefits of the site must be linked to products or services. Before I have a wish, grow up if can not work well, summer selling refrigerators, autumn selling moon cakes, Winter selling spring festival ... Webmaster can circle my dream, although I still need to work now, hehe. Below only put more than two cases, moon cakes due to the mid-Autumn Festival has not yet, inconvenient to announce, but can put out the case of the Mid-Autumn Festival last year.

I work at the Post office myself. Every year, the post Office will cooperate with the Cake House, provide free moon cakes courier service, as long as the post office to buy mooncakes, you can send to the country free of charge. This provides me with sourcing, even if a penny is not earned, at least for the enterprise income. It is also the experience of accumulating their own network-bonded entities. http://www.google.cn/search?hl=zh-CN&source=hp&q=%E5%8D%8E%E7%BE%8E%E6%9C%88%E9%A5%BC&aq=f&oq= Like this. Http://www.yzems.com.cn/zhongqiujie/huamei.html

These pages were released last year, but the rankings are still good this year. As long as the phone is still inside, there will still be a user call to ask. Mention this station, suddenly feel something can share with you. is how to deal with a station that you feel is worthless.

For Seoer, the station is no value is Baidu K or something. For a period of time, or not included, perhaps this station will be thrown away. This is normal. Yzems.com.cn This station, last year before the Mid-Autumn Festival as a case release came, then search the mid-Autumn Festival, EMS, Postal Express, Mid-Autumn Moon Cakes ... And so on, quite a lot of words are in the top three Baidu. But the mid-autumn festival did not arrive, the station K dropped. This is about my high profile last year. Standing still not included, but does not prevent me from continuing to profit from it.

Similar to this gorgeous moon cake just like this word. A day may only have two or three IP, but may let me receive hundreds of boxes of Mooncake's order. Like such a table, the phone I have hidden. In terms of demand, they are one hundred or two hundred boxes. These cakes are more expensive, one box is more than 100 200. As long as a single, turnover is up to tens of thousands of.

Moon Cakes Industry dare not say is profiteering industry, but at least will not let you lose money. The economic crisis again severe, mid-Autumn Festival eat Moon Cakes Custom still will not change. It's just the price of the chosen pie.

There are a few cases on the express will be released, but due to the time and consideration of the impact of the problem (those several stations Baidu has not K, low-key living), or let them live for some time. In any case, the second part of the theme is that you will do the advantage of the site with your surrounding entities to do the advantages of the source of friends to do a career.

Some friends may not want to be so troublesome, because the entity will involve logistics distribution, collection, funds and other aspects of the problem. It doesn't matter, you can be a league. But not casually. Pick a few reputable alliances, for its products to do the station, the effect will be how? for example, just mentioned the network of merchants to join. I will build a network of investment to join, this net does not need to be very big, even just a blog can. I concentrate on the operation of it, which properly put on Baidu 28, 3158 of the ads, a message 10 yuan. A day can have 100 IP, as long as there are two or three interested in your advertising projects, you can earn a twenty or thirty yuan. It's all about how to make money and how to do things like that. In fact, I have to talk about this year's main ideas have infiltrated. Here to add some of the specific operational aspects of the problem, perhaps for many webmaster, this is the focus. Before doing the station, must first make good website promotion strategy. Of course, I do the station basically is not promoted, because want low-key point. Try to avoid other people's sight. Many friends like the site to do a good job to find someone to add friendship links or something. If this station does not make money, not add to it, if it makes money, you have to change a friendship link, you may have one more competitor.

Your station is likely to be replicated in a few days. In fact, I still do not understand the strategy of SEO, how to add the chain, how to adjust the chain. But this does not prevent me from continuing to make money, continue to make high flow station. As a matter of fact, my friends know that the cases I publish are easy to do. Just before I did, nobody found out. This is why I do not want to open lectures, do SEO training reasons. Speaking out, my job is lost. In the past two years, almost all the lectures after the same treatment, taught The apprentice, starved to the master. Of course, this is not to say bad, on the contrary, I also feel gratified, at least this means that the people who have listened to my class, there is a harvest.

Third, how to maintain the revenue of the website

Oh, nothing. In fact, basically already finished. This class does not have much concrete operation level content, perhaps more is to own this half year some practice summary and the ponder. The third part of the original is about how to maintain revenue from websites. I only mentioned two points in the outline, one is the mentality is better, the second is to low-key. It's not that it's enough to do these two things, it's more important to do what you've been insisting on and to optimize your ad mix. Don't be anxious to adjust your strategy for a temporary search engine traffic rise or fall. Stick to it, always succeed.

Because of the time, let's talk about it today, thank you.

Interactive links

Q: Can you recommend a few good affiliate sites?

A: I do not know good, can only put my current alliance to say. Play window to do Keyrun, welcome to become my offline, haha: Http://www.keyrun.com/web.html?user=caogen signed me to do is the youday:http://www.youday.cn/signature URL, Another pulse is also good, also welcome to become my offline, http://www.myad.cn/Default.aspx?id=21919 another do is Baidu and Googele. Others are individuals who sell ads or traffic to individuals.

Q: Do products online do not have to have a price is very advantageous sourcing?

A: This is true, the price does not have an advantage is really difficult to push. But you can choose some special products, such as snacks in your hometown or something. Taobao has a home to sell some snacks home, a few dollars. But the sale is quite fire, the Amoy customer's commission payment in the first few, only commission paid hundreds of thousands of seems.

Q: How do you maximize traffic for Soso?

A: This problem is a bit big, but whether it is soso or other search engines, content with the chain is always kingly. In particular, the content, not to say keep the update is good. As far as possible original content; second, to maintain the relevance of the content, a sale of moon cakes site every day to update some of the original dumplings are not delicious content, the correlation will certainly decline.

Q: What are the most effective technologies for improving the flow of target groups in a website?

A: It's too big a frame. And I did not operate in this respect, afraid of misleading people. But in the early days, if you can combine some offline activities, first accumulate some local community crowd, then put these people together to engage in online activities, the effect should be good. Do not ignore the local community news, navigation and other sites of cooperation.

Q: Can you tell me about your website and experience after harvest? Such as: Pre-construction station and promotion ~~~!

A: I do station basically rely on search engine to traffic. Very normal will experience included, a little weight, a bit of traffic, down the right (serious will be K), continue to keep down the right or by K before the action, waiting, re-indexed, there are a lot of weight, traffic is also very large, income is also a lot. This is the simple process. In the final analysis, the mentality is still to be set, as long as the site is no problem, that is the search engine has problems. You can't change the search engine, let your station become better.

Special note: 2009.11.7 first Jiangsu Webmaster Annual Meeting 500 of the scale of the current fiery registration, participate in mutual promotion http://2009.jiangsu.com invite webmaster colleagues to participate.

Final summary: This issue of guest Qiu Shi. This is fortunate to ask to the vast number of webmaster to talk about how to make their own site more money, this is a very practical topic, and brother Gu with rich experience and practice to the confused grassroots webmaster named the direction, although this lecture due to the time relationship in the evening but still let all the webmaster feel encouraged to participate, We have said that this lecture is very high in gold content, hope that many of the later practical lectures. The lecture also has a warm link, the same day is the father's birthday, a lot of lectures in the group of webmaster have left a message to the elderly birthday blessing. Next session we specially invited the founder of the grassroots network in the grass-roots community to laugh at the roots of the grassroots webmaster to talk to us grassroots webmaster helpful things, the absolute classics should not miss the interested stationmaster may participate in the interaction, but if is sends the ad to be free, thanked your support next period to see. Lectures of the main group, live Group is full, new to the webmaster can add 500 Lectures fifth Group: 39463377, we will provide a permanent free public service, but the long-term do not speak of the members are T.

Special acknowledgement: This lecture gets the Chinese stationmaster station, the ADMIN5 stationmaster net, the laggard, the grassroots net, the Chinese stationmaster, the Chinese construction station, stationmaster China, the Web development net, the love gathers, I dragnet, "Stationmaster" magazine, stationmaster Z Weekly, digs the software, Portals, such as a number of well-known webmaster related media support and domestic well-known IDC service Provider Yan Yan Network technical support. This lecture will be published in the above-mentioned webmaster media in the same period, this express special thanks.