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Marketing is the key stage of the late development of website construction. Circle Marketing is one of the most widely used marketing models in many types of marketing. The so-called Circle marketing is a "circle" based marketing. Generally speaking, we usually through the bar, forum, QQ Group, etc. do marketing are counted circle marketing. The advantage of Circle marketing also lies in the "circle" can be targeted at the user group you need, more accurate targeting customers. At the same time in the Chinese concept of "birds of a feather flock together", active in the real life and the network world a lot of circles, but also make the circle marketing has great potential, there are many ways.
How to do well in circle marketing? The key is to grasp the following three key points.
One is to find a circle. To find a circle that is directly related to the product you are marketing, make sure that the person in the circle is your target customer. Grasp the niche of the circle and avoid the waste of resources caused by the wide net cast.
The second is to find the right way. There are a lot of ways, wired down and online on two kinds. Let's focus on the online section. Generally speaking, online circles mainly have social networking sites, forums, bar, micro-blog platforms, these platforms are also different, its use of user groups have their own characteristics, such as the popularity of different. Find the right way is to synthesize these factors to find the marketing platform.
Three is to become one's own. Circle Marketing is also a kind of emotional marketing, a circle of people have a common interest, hobbies and so on, as these characteristics can form a circle of friends. To do a good job in the circle marketing is based on these hobbies, expertise to become the people in this circle, rather than simply to use this circle to marketing. Many QQ group people know that if you do not have a positive communication with them, only the hair outside the chain, then can only be kicked out of the group.
Circle Marketing methods can be diverse, no matter what method you use the above three key to grasp, the other will be the marketing staff to play their own. Some people say that Baidu Bar is a more accurate circle of marketing, but also some people said that the application of micro-bo wider, its influence is greater. These are not absolute, the key is to find the right for their own.