CITIC Bank borrows "big data" to exert consumer finance

Led by President Zhu Xiaohuang, Citic Bank November 12 in Shanghai, held an easy to live innovation financial release signing ceremony. At the retail strategic level, CITIC Bank is leveraging the "Big Data" of "http://www.aliyun.com/zixun/aggregation/32874.html" > Easy to reside in China to exert consumer finance.

Sundershun, deputy governor of Citic Bank, said in an interview with the first financial (micro-blogging) reporter that China has 80 million stock of customer data, and in fact, Citic Bank's current total retail customers about 24 million, credit card issuance volume of about 20 million. Compared to the data, Citic Bank, through easy access to China's "big Data" channel available Market "cake" volume objective.

Sundershun said that Citic Bank will take its consumer financial solution "Le home loan" as an opportunity, finance from "tradesman" to "traders" change. "Le home loan" by Citic to give customers a comprehensive credit line, and the issue of easy to reside joint card. Customers can use joint card consumption, including home purchase, car, decoration, furniture and so on. "Le home Loan" also includes a credit, recycling and other functions.