Abstract: We do the original article on behalf of this line, often have customers will ask, you write the original articles and soft Wen why the price gap is so big, they have what difference ah? I used to think, since can do stationmaster, unexpectedly did not know SEO original article and soft article
We do the original article on behalf of this line, often have customers will ask, you write the original articles and soft Wen why the price gap is so big, they have what difference ah? I used to think, since can do stationmaster, unexpectedly do not know SEO original article and soft wen difference? Is it true that I don't know, or are we pretending Later found that asked the question a lot of people, think it should be really do not know, is so, that simply good to write an article, the SEO original article and the difference between the soft text to write clearly, to explain the customer at the same time, popularize a little knowledge.
First of all, SEO original article, this is also our main business, as the name suggests, SEO original article is conducive to search engine optimization of the article, the characteristics of this article is the first original, followed by the basic rules of SEO. Original very good understanding, refers to the Internet does not have articles, do our original writing industry general identification of the original standard is not "no continuous sentence on the internet appeared", can do this even if the original! The most basic standards are met after the SEO rules, search engine is to serve the vast number of Internet users, Therefore, in accordance with this ultimate goal, we write the article must have a good user experience, this requires the logic of the article, the statement fluent, the key words appear naturally, such as customers to provide keywords, but also in accordance with the search engine crawl rules at the end of the reasonable occurrence of keywords.
Know what is an original article, say what is soft, literally is a soft article, I invoke a paragraph of Baidu Encyclopedia of the definition of soft, soft text is relative to hard advertising, by the company's marketing planners or advertising company's copywriting staff to write the "text ads." Compared with hard advertising, soft wen is called soft, the subtlety lies in a "soft" word, like petitions, and not dew, grams of the enemy in the invisible. "By the time you find out this is a soft article, you have been coldly staring into the carefully designed" soft text ads "trap. What it pursues is a kind of breeze, the effect of the silent spread. If the hard advertising is Waigu Shaolin time, then, Soft wen is petitions, softness Wudang Boxing, carrot and stick, both internal and external repair, is the most powerful marketing means.
Now we already know the soft and SEO original article definition, the following flying original article on behalf of the base to say what their difference is.
First of all, their place of residence is different, the ultimate site of SEO original article is generally webmaster own website, we write the original article mainly to the customer's website feeds, and the soft text of the site will be more, soft text is generally customers to publish to a large news portal site, the industry's leading web site and some well-known related websites;
Second, SEO original articles and soft text of the role of different, this should be the two biggest difference, SEO original article's main role is through a very high quality and keyword highly concentrated article, told search engine this site is active, and the content of this site is very clear, that is, around a certain key words unfold, Search engines will like what is not on the Internet, your site just fits his appetite, so it will continue to crawl through the content of the crawl, Xiao in time, it will give you the appropriate weight of the site, giving you the corresponding ranking of keywords, the ultimate SEO original article to achieve the goal: to increase the weight, Raise the rankings! Again soft wen, soft wen according to his release place can roughly guess, his role is mainly propaganda and advertising, as for propaganda what, look at the soft text inside what kind of advertising, the effect of soft text than SEO original articles to be good many times, a high-quality soft text if you can get a lot of reprint propaganda, The effect is incalculable.
Finally, to sum up, SEO original article is mainly in the post, the role is to increase the weight, improve the site rankings, soft text is mainly advertising articles, sent to the major news portals and industry sites, the role of the soft text advertising products to promote the role of publicity.