Cloud Computing Marketing company Vocus 169 million dollars to buy icontact

Beijing Time February 29 news, according to foreign http://www.aliyun.com/zixun/aggregation/31646.html "> Media reports, Vocus, a cloud-computing marketing and PR software company, bought Icontact, an e-mail marketing service for small and medium-sized businesses, with a 169 million dollar purchase.

Icontact's e-mail marketing software automates the process of creating, sending, and tracking e-mail. Icontact also enables users to track the effects of e-mail marketing campaigns and access data related to e-mail opening and clicking.

Icontact also integrates Facebook and Twitter, enabling users to launch marketing campaigns, get new customers, engage in word-of-mouth marketing campaigns, and get revenue. Icontact has 70,000 customers.

e-mail will be the latest marketing tool for Vocus. Vocus's marketing tools already include search marketing, social marketing (by acquiring Facebook app developer North Social).

So far, icontact has financed more than $50 million trillion. Sun)

(Responsible editor: The good of the Legacy)