"Cloud" entrepreneurship

Newspaper reporter Pender Intern Wang Yiqi

A few months ago, a small piece of software just shelves in Apple's online store Muzicode a fascinating stroll around the campus, if you see an interesting poster, just touch the icon on the phone, scan the two-dimensional code on the poster, the activity time and place will be accurately recorded, before the event can be reminded, activities can be "check-in", after the activity "sun" Photo to become a good helper for college students to enjoy campus life. In the designer, Fudan University 2012 Graduates Kan eyes, this size is only hundreds of KB of the program weight is not light, he and his girlfriend once because it holding hands, now, this technology has become his ideal starting point for entrepreneurship.

In the age of mobile interconnection, more young people find innovative opportunities. A generation of people like Kan, who grew up with the technology of the web, enjoyed it.

Muzicode's romantic Youth

Two years ago, Kan and Jian, Lu Yuanda, Xinyu, such as 4 of electronic information technology professionals, common to a common bedroom to create a "smart home" remote control of fluorescent lamps and electric fans, computer screen Unicom cable TV, and even the Internet camera at any time to pay attention to the bedroom dynamic ... At the senior level, 4 "cattle" faced graduation, the other 3 choose to go abroad or stay in school for further study, Kan on their own but have a different assessment: strength is not specialized, but in the broad, professional not weak, community activities also participated in a lot, but also as Fudan College "college Life" website "owner." It may be better for you to be self-employed than to take a scientific approach.

Speaking of the birth of Muzicode, there is a very romantic story behind. "University activities so much, see the poster when feel very want to attend, but not two days to forget, how to do?" "This is the complaint from Nanjing University girl Li, when this remark accidentally inspired Kan:" Smart phones in the campus has been very popular, I can design a mobile phone software to help people "remember" activities of interest? Zhang Kan quickly wrote a program, with the ability to generate and scan two-dimensional code, this is the embryonic form of muzicode. "Muzi" This name, is by Li nickname "wooden Son" and come, Kan and Li also make a connection, come together.

With the embryonic form, Kan hope to open their own research and development studio, further improve the procedure, and finally "occupy" the university market. Early this year, he and Nanjing University, Zhejiang University, several friends gathered together, began the development of the road. "We meet online and work together. There are a lot of off-the-shelf efficiency software available on the Web, and everyone is working on the task, each one of which is hooked on the back. "Now recall that period of time, Kan lamented the efficiency of online work is actually very high."

"Just out of school" back to entrepreneurial advantage

The first edition of the May listing Muzicode achieved good results, using thousands of people. Kan decided to use the app as well as the supporting website as a startup project. Through the summer vacation, he suspended the program and the service of the website, ready to consult the user to change the views, in the new semester again shining debut. Although the project did not change, but at first, the school, Xiao Zhang or experience a different: "When studying, have difficulties to find a teacher, to find schools, now completely on their own." "(3rd edition) (up to 1th edition) Max Research Institute published in June this year, the" 2012 Chinese University Student Employment Report "shows that the 2011 university students ' own entrepreneurial ratio of 1.6%, compared with 20%-30% in developed countries, disparity. Although the country encourages, also has "the Challenge Cup" and so on the pioneering design competition paving the road, but the independent undertaking still has the difficulty. Kan know his situation and many of the same age entrepreneurs: just out of school, there is no financial support, almost no social experience, the market also lack of understanding and grasp. "But we know about schools, and we know what college students really need now, compared to the more than 10-year-old team." In Kan's view, "just out of school" This is exactly his development of campus software the biggest advantage.

In fact, as early as the Muzicode online, Zhang Kan familiar with the advantages of the campus has been revealed. At that time, an animation called "Our Promise and Dreams" became popular on the internet. This is the Kan for the program on the line to make the promotional animation, with the description of love story of the form of the software to introduce all the features and characteristics. Today, the animation has achieved more than 250,000 clicks, and has done a very successful marketing for Muzicode.

"If you fail, you can start all over again."

Although the first version of Muzicode Harvest a lot of praise, but Kan did not get the benefit. "The Internet business cycle will be relatively long. "What's more, Kan has such an ideal:" I hope that the software for users and communities can be permanently free, the site after the maturity of the community to provide mobile equipment leasing, rely on this and advertising profits. ”

Fortunately, the investment in Internet entrepreneurship is not big. "The creation of the site originally rented independent server needs a lot of money, but now has a cloud server, according to the flow meter fee, the website has not been online on the traffic, so almost zero input." Kan frankly, the server and ideal can be in the cloud, but survival is the big problem of down-to-earth. Although in the school to do a part-time writing program so that Zhang Kan small deposit, but the Qingdao young man alone in Shanghai, to cope with the expensive living expenses still have to reach out to their parents.

The investment is small, also not eager to see income, this open-minded entrepreneurial concept may be kan this generation alone. Even in the face of the possibility of failure, Kan also very calm: "Even if the failure, you can rely on this experience to apply to read an MBA, recharge and then start again!" The