Cloud Platform drives big screen gaming industry

After PC screen, mobile screen, smart TV This large screen has become a lot of game manufacturers to snatch a new position, but because of the lack of content, hardware constraints, business model is not clear, and other issues, the development of video game industry bottlenecks. In the recent 2014 CSCDC (China Intelligent Content and developer conference), the domestic cloud game operating platform as Boyun proposed that the cloud platform is to break the bottleneck of TV games is an important way.

At present, the video game market has been hyped, smart TV box, intelligent TV continued "high fever", including Baidu, Alibaba, Tencent, Huawei, Millet and other major commercial giants have also been stationed in the video game market, video game market plate is growing, competition is increasingly fierce.

Boyun operating director Zhang Yu pointed out that the video game industry is facing a series of problems to be solved. The first is the lack of content, from the quality, video games still lack a can detonate the industry's classic game, and secondly, low resolution, complex operation and other shortcomings so that some players are discouraged, can not provide quality gaming experience. In terms of quantity, most of the current video games for hand tour direct transplant, focus on the development of video game content team is rare. Therefore, how to let more content manufacturers to enter the field of video games, to create a video game products is particularly critical.

In addition to content, hardware is also a major constraint on the development of video games, for the development team, in order to ensure the smooth running of the game, the resources used in development must be limited, but also disguised restrictions on the creation of the game and emplacement. In addition, video game payment channel problems need to be resolved in a timely manner.

How can the video game industry break through the present situation and make great progress? Zhang pointed out that, through the display of TV large screen features, the development of heavy TV network game products to seize the existing user needs, improve user stickiness, and by the cloud platform, multi-screen interaction to attract and transform potential users, and constantly cultivate deep video game players.

Among them, cloud computing becomes the important road that solves the video game experience. In general, the current OTT box itself does not have the ability to compute, which means that some large heavy games are difficult to play on the big screen, if the ability to deal with the cloud can provide players with a good experience.

It is reported that Beijing Boyun technology dedicated to cloud platform development and construction, through the cloud processing, the complex computing processing will be placed in the cloud server, the user terminal can only have decoding ability to play the game, truly evade terminal performance constraints, in the carrier bandwidth rising today, restricting the development of cloud computing the biggest bottleneck will be released, Really let more low hardware terminals through the cloud way to complete the transformation. Depending on the Boyun 1+ Cloud game platform in the country to cover the user has broken 80 million, in the OTT aspect, depending on the Boyun with Peng, millet, music, 360, Baidu and other Internet manufacturers to explore the living room digital entertainment market, 4G with China Mobile and China Telecom completed signing, the joint Force 4G Cloud game market. Beijing business Newspaper reporter Wu Chenguang Chizhongfang

(Responsible editor: Mengyishan)