CNNIC Qilin: Upgrade of domestic domain name protection strategy

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November 2 News this afternoon, in 2009 China Internet Conference Internet Asset Value Research Forum, CNNIC marketing director Qilin said in a speech, the domestic domain name strategy has caused the Internet enterprise's general understanding, and presented a defensive and brand-oriented implementation strategy.

CNNIC Marketing Director Qilin

Qilin that the Internet enterprises for the protection of the domain name has a great promotion, enterprises in the relevant domain name registration, the general will register a lot with the domain name closely related to the domain name, to avoid unnecessary trouble later, he also said that this phenomenon in foreign countries have been very mature, At present, domestic enterprises in this respect has just begun, "Happy net and thousand like in the domain name above the controversy is an obvious example of the protection of the domain name." ”

The other is the brand name protection, this domain name refers to the enterprise at the beginning of the binding of the relevant domain name, in the promotion of the brand at the same time also in the promotion of the domain name. This kind of domain name promotion must require the enterprise to do very well, otherwise will also bring a lot of trouble to the enterprise.

According to CNNIC statistics, as of this September, the total number of China's domain name reached 16.2 million, China's domestic web site reached 3.06 million.