The value of the site depends on the amount of user visits, users visit channels played a vital role, the expansion of channels and internet advertising inseparable. The promotion of the website early, regardless of personal website or enterprise website search engine promotion is essential first. Because today's netizens look at a site, most of them will use the search engine to find the site and into the browse. So the search engine optimization is always to carry out one of the important channels. However, the only way to measure the index of the competition is the domestic search engine marketing model into a crisis, all kinds of fraud for the click of cheating tools and teams are more and more. In other words, the network is only a communication tool, when it developed to a certain stage, the industry chain on the urgent need for a role can be its development and growth of supervision and monitoring, with an "independent" of the "third party" perspective to help it more benign development.
Prevention of malicious Internet advertising and evaluation of the effectiveness of the site advertising is the current advertisers are very concerned about, because these issues at all times related to the company and the individual costs of the cost of the site. As a domestic independent third party data analysis service provider CNZZ (http://www.cnzz.com) at this time launched the advertising effect analysis products http://click.cnzz.com, will help advertisers more accurate positioning promotion channels, So that the promotion cost can be effectively controlled. The Advertising Effect Analysis system provides the basic flow data that the advertiser needs, and also tracks the user's visit behavior in the site, and then analyzes the user, and finally provides the effective user conversion rate data to the advertisers. So that advertisers can through the various advertising channels brought about by the user and user conversion rate of comparison, clearly understand in which channels to advertise the most effective rate.
The lowest cost in exchange for the greatest benefit, is currently all enterprises are slowly groping the way of operation. How to make accurate positioning in the promotion how to minimize costs and expenses, is the primary problem faced by each enterprise, then CNZZ launched---"Advertising effect analysis" products, it is a powerful data processing technology based on the most authoritative, most professional and the most authentic data to evaluate the effectiveness of advertising promotion. It can be believed that the CNZZ advertising effect analysis system can help advertisers to better understand their own channel effect, and assist in the formulation of operational strategy.
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