Combat: See how I use the competition to restore the ranking of the site

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Modern society, whether it is the Internet or the real world, as long as the areas conducive to conflict will inevitably exist competition, since the competition, there will certainly be the first generation. And the first and only one, so everyone is dark am must do the first deal, a look seems to be a dance General Assembly for a leader of the position and make a black and blue (over optimization), the result is still unable to get good rankings. Instead of making big-game optimizations on your site, like we look at our competitors first, and think about why others are ranked first, should we learn from our competitors to optimize their skills? Master Sun Tzu once said, "know the enemy, win"!

Indeed, the competitor's website has been able to get a good ranking, indicating that people's optimization methods get the recognition of the search engine. In this way, why can we not use his optimization techniques to apply to their own website optimization? The answer is, absolutely yes. Because the author is through the analysis of the competitor's optimization techniques and the use of the competitive edge of the optimization of their own website optimization, so that their own site to recover! The author of their own enterprise station will best metal bellows for example to analyze. This station is not ranked before September, is a typical of a serious K station of the kind, the site is a lot of k factors, too much garbage content, links disorder, the home page keyword density unreasonable factors. Therefore, in the face of such a series of problems in the enterprise station, to recover is also a long way to go!

However, if a site does not rank that equals empty lattice, useless! And this station is the enterprise station, recovery is also imperative. So the author first thought of the hope that through the competition to learn from the elite. This method is also the author has always been the method, the author of many Taobao guest sites are relying on this approach to get ranked.

First, the author through webmaster tools to query the main key words-metal bellows, the author of the second ranked the basis for the analysis of the station. In the first place in the author does not seem to be stable, and through Webmaster tool query looks, the data is not so normal, this completely beyond the author's. Look at this station's overall data, contains a high volume, as well as a strong outside the chain to do bedding, which just verified that the classic term "content for the king, outside the chain for the King"!

I. Analysis of content relevance and frequency of updates

For any enterprise station, original content has always been the common fault of the Enterprise station. And the competitor's content relevance and update frequency are very reasonable. Can not be denied that the content of others is pure original, but the article's point of view, the subject can give the author to provide a way to write original content. So I later update the content of the basic is to carry out a certain "processing" after the original 95% to enter the article system.

Second, skillfully borrow outside the chain resources

Then the author is by reference to his external chain resources. From the above figure can be seen, his chain number is very much, domain learned that the quality is very high, is basically in some high weight of the site above the chain. In view of this, I think, since others can be successful in these sites outside the chain, and access to search engine recognition, then we step in the footsteps of others will naturally be successful. So I certainly will not miss this opportunity to use these high weight platform to work outside the chain!

Viscosity of the inner chain

In addition to the content of the site and outside the chain analysis, the author also will compete in the internal chain of the viscosity of the analysis. which can be seen, the competitor website home page column. And this column is precisely reducing the viscosity between the pages. As we all know, if a website has too many articles, it will indirectly increase the depth between the inner and inner pages. Others can use it freely, such methods have to learn from!

Iv. Gao Quan site anti-chain

In general, the links between the site can be a certain weight transfer. And competitors can get high weight value, in addition to the site inside the details of the optimization done very well, the site's reverse chain is also very successful. This data gives the author a good hint, is to use the existing more than 10 enterprises at hand to carry out a certain chain. Although this practice will bring some risk to other sites, but at least it means that the search engine value or this piece, so the author or action.

A lot of times we are in the tangle of competitors ranked better than us, robbed our traffic. As a website optimization manager, you need not only respect your competitors, but also constantly learn from your competitors, because only your competitors will make you continue to progress. Today, the author of that enterprise station has been restored rankings, and has been ranked the fourth home page position. Thanks to the opponents who are stronger than us!

This article by Liuzhou de network http://www.0772sd.com/Dragon City/editor, reprint please specify the source!