Comments SNS Website Network

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

School Network (xiaonei.com) was founded in December 2005, is China's first campus SNS community (SNS that is social network services, specifically aimed at helping people to establish social network of Internet application Services), is currently the Chinese university students market has a monopolistic status of the campus website.

The creative source of the net

SNS Web site Friendster (www.friendster.com) in the United States, the country is still a blank, will lead the Chinese internet years of the United States Model replication means a shortcut to success. So the founder of the net Wang developed the first project "many friends". But in the market has been a cold shoulder, wang that the most important reason lies in the positioning of too broad and the promotion of the disadvantage. So he aimed at a more segmented market-SNS website for college students. In the United States, this model has a very successful model of Facebook (www.facebook.com).

Facebook is a community of college students with MySpace, created by several Harvard students, and the most important feature is the closeness of the site: it is open only to college and university students in the United States, who must register with an Edu-domain mailbox and need to authenticate through real identity. The simplicity of this user identity and the tight combination of online activities make it an online playground for American college students, many of whom spend hours a day looking for friends and fun on Facebook. This may be the creative source of the campus net.

Second, the service content of the net

1, show their own, meet new friends, find old classmates;

2, with logs and albums record life bit

3, and friends to share photos, groups, music, movies, books;

4, the first time to understand the latest developments around friends;

5, the evaluation of the class, know to choose the same course of people;

6, meet the interests of like-minded friends.

7, through the completion of high school, middle school and primary school data, find long-lost old classmate.

Third, the characteristics of the campus net:

1, the net is a real network, pay attention to the authenticity of personal data, asking users to fill in the real name, real head, real information. After the manual audit can become star users.

2, the net has the perfect personal homepage, may create the individuality space, publishes the diary, uploads the photograph, shares the friend new.

3, the campus of the net attaches great importance to the protection of user privacy, the NET provides more comprehensive privacy settings to ensure your information security. In the upper-right corner of the "account"-"Privacy settings" Set your information open degree.

4, the search method of the net is detailed and accurate, you can click on the personal space of the university, department, High School, home and other links to search to the same school, with the department, students, fellow countrymen. You can also search by name, company name, university, middle School, primary school information, year of admission, email, etc.

5, the development of the school has its own timely communication tools, to facilitate the communication of friends.

6, the campus to pay attention to user experience, Thousand Oak Company CEO Chen as "janitors" to participate in the symposium. Chen said, with the user close contact and exchange, listen to users of the use of products and suggestions, SNS community site is very important. The user's opinion and the demand is the net to improve the product and the future development direction.

7, the net is good at the promotion of the theme activities, has organized a campus total manager plan, "Light up the sky, to illuminate the hope" to help poor pupils in Qinghai pastoral areas of large public welfare activities, "graduated, to retain your heart of the graduation" theme photo collection activities, CCTV charity 1+1 launched a large-scale summer public welfare, charitable practice activities. The Youth v plan, the Coca-Cola Company 08 Campus Olympic Torch Hand selection activity, the line greets the new life activity, 07 annual activity Once one month, quickly became the Chinese university student market has the Monopoly Status Campus website. And opened 55 Hong Kong, Macao University and some hundreds of overseas university students interactive community, strengthening the mainland and overseas students exchange.

Iv. Enlightenment of the campus net:

1, for different social groups, to provide professional services, gathering popularity. In this idea also was born to practice level and other sites, can also be born together shopping network, the same interest network.

2, various types of services to segment the site is the essence of the establishment of a variety of circles, to break through QQ, UC, MSN, such as instant dating tools of the containment, instant communication tools because of the large use of groups, difficult to detail the service to various groups, so meticulous, high-quality, professional services are a variety of subdivision Like Taobao is a gathering of businessmen and shoppers groups, such as the school is a group of students. Like a guest is a collection of people who share the same interests through a book or a movie.

3, alumni, Comrade record, fellow nets and other means are broken through the real-time communication tool services subdivision groups of the way, many people have tried, there is success, there is failure, not easy to break out, why? Because of the use of habit, inertia, inertia in the involved in a person. Just as the field theory, as the western social psychologists put it, is the force of the game.

4, the breakdown of groups of Web site breakthrough first to select the direction of breakthrough, 1, this group to have a strong common, viscous, can not be dispensable, 2, to have the promotion of social resources and guidance. 3, to target the characteristics of the local people carefully designed and carved, to find a little bit of the genetic differences. 4, to be good at summarizing, innovative new forms of expression.

Miao Chuang Network www.miaochuang.com New starting point, qq:337172412 website comments Observation 3 groups: 16132005