Common features of excellent websites: let users forget to think

Source: Internet
Author: User

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In addition to the webmaster will look at a professional vision of a website, most of the visitors are ordinary visitors, is the ordinary user. The user visits the website the behavior often is the initiative request, either requests the information, or carries on the transaction behavior. If you go to a Web site and pause and find that you can't meet your request, you'll usually close it and look for other similar sites immediately. So how to retain the user has become all the webmaster always have to think of a problem, the answer is only one, that is to let users forget to think.

Notice that the last paragraph uses a word-"pause", which is strictly a neutral word. This explains two: first, the website information is too rich, are users want to see, do not know where to start looking better; second, the user did not find the information or goods they need. The first kind of situation is of course stationmaster is very welcome, but usually the site to form a certain scale will reach such a state, are compared to cattle site; The second situation is more dangerous, the user found himself found a site of no value to themselves, with the eyes of a glance to see the need for information immediately closed. This kind of situation is many, will cause the website overall to jump out the rate to be too high, the search engine will reduce the right processing.

And let the user forget to think, is to retain the user's sunflower treasure. Since the palace is not necessary, but the webmaster needs in the user experience design and article quality and internal links hard work. This includes site space speed, article authority, article correlation, user UI design and site color matching and so on.

Users often do not want to use their brains to think about problems, especially when browsing the web. Website If do like Maze, want to test a user's IQ, that this is definitely a bad idea, unless it is a maze theme website. There are three recommendations for updating the content of the article:

① if the content of the website is all-inclusive, please update it promptly. Users are all the same, search engines do. The speed and scale of the update should be proportional to the size of the site.

② If the site theme is very single-minded, then please authority deep. The content of the article is less, to the user can read the choice is not much, the content is not what quality, then users can not find enough reason to continue browsing.

③ users often like to have a picture of the truth of the site.

Also please note that do not make a title party. The use of false titles to entice users to click, this use of their good psychology, users will have a conflict of mind, and almost will not come to your site.

Excellent domestic website, from the four portals, to personal name Bo, have a common feature, is to let users forget to think. When I visit these websites, I am always in the first pause state: The content is too much, and these I want to browse. Moonlight Blog is the domestic it name Bo, although last November only to contact the blog, but the feeling is "IT industry news vane", the information is all heinous, and very readable. When users visit this kind of website, can be flowing like a flow of reading down, will produce a higher PV browsing, and PV will affect the ranking of the search engine to a certain extent, will make the site increase the amount of display, so will "fall into" a cycle, an excellent cycle.

The website is good, the user decides. The method is simple, lead the user to turn. These 10 words may also generalize the website and the user subtle relation.

This article from the Wheat Ueo blog: http://www.4ueo.com/ueo/803.html reprint please attach link

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