Recently, there is a lot of talk about the function of common reference, in fact, this is not a new thing. In fact, I remember Baidu founder Robin Li in the hyperlink analysis inspiration is from the common reference, then think of the paper reference. For example, I write a culture, need to refer to which celebrity in the opinion or discussion, so the more the reference to prove your authority. Robin Li later put the idea into the search engine and became a hyperlink analysis. I am such a judge, in fact, the search engine development to today can not use the link can also judge, only then may not have such technology, need links just. Because now the semantic analysis, the intelligence has been much better than at that time, for everyone to see a case you will understand.
You in the Baidu People's News search Ma, appeared in the relevant characters in the person, that the characters are completely beyond the category of keywords, and the word ma is completely unrelated. We see how Baidu is to judge, we look at the picture will know. Baidu is expected to have a character library, so that you can count the recent period of time Ma Yun and which characters often appear in the news source site, according to the number of the show is good. Of course, although the performance is relatively small, but it can be explained that Baidu has this technology. Even if not through the link can determine the relevance, I think this is a common reference, I believe that the future will add some semantic analysis of the elements come in.
In fact, now this technology should be useful, such as your search SEO in Baidu, the right side of the other people also searched what, listing five results. The five results are Web site optimization, SEO blog, long tail keywords, sitemap, 28 push In fact these five key words four have been completely out of the SEO itself word search. Believe that there are anchor text factors, common cited factors, semantic analysis of the factors, I would like to say that the common reference is now very important, may be as much as the weight of anchor text. Because of the emergence of new technologies, the old technology has naturally been impacted, the weight of anchor text is diluted is also very normal.
But I do not agree with the fact that someone is talking about substitution, starting with their essential functions. If you go to Baidu encyclopedia to see anchor text, that inside the anchor text is what role, anchor text to play the main function is explained. For example, I mentioned a new word in the encyclopedia, perhaps we do not know what it means, then I need to add an anchor text to this keyword, so that need to understand the meaning of the word people click the past, this is the essence of the anchor text. The common reference may be this: such as my article: Common references and anchor text will coexist who will not replace who, if it is to add a link to this article, others in another article mentioned, that is called a reference. If you add a link, that is both a reference and explanation, convenient for users to find, such as the full title of the anchor text I believe that the composition of the reference will be large, like some nouns I believe that the search engine will judge the interpretation of the composition of the larger.
Anchor text and common reference function is not the same, the common reference is not to replace the anchor text, the search engine will look at this factor synthetically. But the present situation should be in the process of doing optimization, two aspects to use together. Common references need to be used, as are anchor texts. It may not be natural if you are quoted in large numbers without anchor text. Conversely, believe that the future as the search engine more and more perfect, the reference factor will be more and more comprehensive. The future of a single factor is difficult to get good rankings, the last few years the most popular content for the king, outside the chain of the emperor this situation will not happen again.
We do SEO when we look at a person's comprehensive strength, the overall factor of consideration will become more and more important. Finally my point is: common reference and Anchor text Everyone is half the same, do it naturally. Article content by the nine-door stone pot Fish http://www.jiumenzhai.net/shiguoyuzuofa/original share, there are experts have new insights friends can also communicate, thank you.
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