Comparison and analysis of the differences between domestic and foreign soft paper publishing sites

As the name suggests, soft text is relative to hard advertising, by the company's marketing planners or advertising company's copywriting staff responsible for writing "text ads." Compared with hard advertising, the soft text is called soft, the subtlety lies in a "soft" word, like petitions, Collect and not dew, grams of invisible, until you find this is a soft wen, you have dropped into a carefully designed "soft text advertising" trap. What it pursues is a kind of breeze, the effect of the silent spread. If the hard advertising is Waigu Shaolin Kung Fu, then, Soft wen is petitions, softness Wudang Boxing, carrot and stick, both internal and external repair, is the most powerful marketing tool.

Soft Wen is highly praised, the first reason is the effect of hard advertising, television media costs rise, the second reason is that the media initially to soft text charges than hard advertising to lower a lot of money is not very strong in the case of soft text input and output more scientific and reasonable. Therefore, enterprises from all angles are willing to use soft wen test water in order to enable the market to start quickly.

From the late 90 to the present, soft text in China's marketing dictionary occupies an important position, because it has at a lower cost for a number of products to create a market miracle.

In many industries, soft wen is very favored by the marketing tool. And the real soft language strategy to the peak of the Chinese Medicine and health care products industry, soft article in this field to create a brain platinum myth, which makes the later pharmaceutical health care products marketing will talk about soft wen.

Over the passage, with the increase in consumer identification, consumers have a strong immunity to soft text, resulting in the gradual loss of the function of soft text. Many products in the launch of a few full version of the soft text ads can only receive a few sporadic phone calls, and some even no phone, white silver dozen water drift. Therefore, some people say that the soft Wen marketing era has ended.

However, the careful market watchers do not see this, because they are pleasantly surprised to find that some products rely on soft wen still create a sales miracle, such as good record star, intestinal tea, wood exhaust capsules. The hard effect of soft paper is to be able to sell goods.

Comparative analysis of copyright awareness at home and abroad

As we all know, foreign copyright is very concerned about, which is why a lot of domestic webmaster to do the English station is a complaint or even close the station one of the reasons. Because of this, foreign sources of the article are very concerned about. Therefore, most of the posts in the site can be left a link, indicating the source of the article, and even allow the author in the article rear leave author related links, in fact, embodies the awareness of copyright protection. And most of the domestic soft publishing station is not allowed in the text to place links, and put the end of the link in the article is often in the process of the transfer was mercilessly cut off, the copyright is not very good protection, and thus contributed to the article plagiarism misappropriation of the awe-inspiring evil.

Now, it's hard to say exactly what the purpose of a person is writing an article on the web, it is also difficult to say on the network posted their own article is what kind of psychology, it should be more complex, can be painful to complain about their own anguish, can be recorded their own thinking, of course, can also show off their own soft, and so on, and so on. Article to write well posted on the network, on the one hand want to let the article spread out, on the other hand to ensure their own copyright interests. At this point, the need for a network of behavioral norms is timid. Compared with the traditional article electronic problem, the network text is not the copyright dispute, but the article when the code of conduct.

Comparison and analysis of audit checks at home and abroad

Comparatively speaking, many articles in the domestic publishing station audit more relaxed, resulting in a large number of duplication, duplication, meaningless articles exist. And foreign review of the article is more stringent, generally after a few days will be approved, and audit does not pass, some editors will specifically tell the reasons not to pass, tell you how to further modify the article to submit the review again.

This aspect of the domestic web site is still far from enough, some editors directly delete the article you published, there is no reason or to inform the deletion of the reasons, so not humane, lack of a communication.

Comparative analysis of the number and advantages of domestic and foreign platforms

Abroad there are many well-known article stations, such as Ding famous ezinearticles.com,articlesbase.com,suite101.com,buzzle.com and so on, Alex ranked in 1000, PR6 above. Other PR6 below the article station is numerous. There is no doubt that publishing articles on these platforms will be highly weighted. So you can get a very good chain, we are interested can go to see, but, we look at the domestic soft paper release platform, is indeed very few, or the threshold is very high, or you even if you send the article, sent to the article do not know where to go, the author has published several articles in Chinaz, But whether the results of the review passed, do not know, or has been deleted are possible, and member management Center can not find, there is no short notice, so the domestic these are still very not enough, in addition to A5,chinaz,it square, such as several weights higher, the rest are chicken ribs.

Comparative analysis of the content of domestic and foreign articles

Perhaps the foreign thinking habits decided, the foreign article station advocating concise and column style content style, avoid the muddy. But the domestic many so-called soft Wen station article, the procrastination is long, the expression is too implicit that sometimes lets the person see confused. On the other hand, the domestic soft Wen station theme seems to be more about network marketing, the topic is narrow, while foreign focus on practical and life elements, the topic is very broad, from how to lose weight, how to exercise to how to love and so on.

The site for the original article, reproduced please explain the source www.sszxsf.com search online question and answer network, Welcome to reprint.