Conference Venue O2O Platform "will be small two" to obtain IDG tens of millions of yuan a round of fusion

Conference O2O Platform "will be small two" last week announced the completion of the tens of millions of yuan a round of financing, investment side for IDG Capital. "Will small two" through the website and the micro-letter public number to corporate customers free of charge to provide business venues solutions. At present "will small two" and the cooperation hotel and the venue has more than 3,000, more than 1100 is located in Beijing.

"Small Two" of the site resources are through the line to push the team to get. After the user has adopted the solution, they will also send someone to the field for docking. "Light mode do not good O2O, do not dirty hand hands can not solve the problem," CEO Yangliang told 36 Krypton, he also hopes to rely on the spur of the team to enhance the hotel and venue bargaining power.

It's going to be small. At present, 2-4 hours can provide users with a number of meet the needs of the conference venue solutions, including site data, pictures, geographical information and so on. Users only need to do multiple-choice questions, but also reduce the field of examination. Because "will small two" focus on the venue, do not intervene in the conference arrangements. Therefore, in addition to Tencent, Lenovo, Jingdong and other large companies, and even the blue cursor.

But overall, the current "small two" target customers are mainly small and medium-sized enterprises, because this part of the business benefits

Run rate is low, industry traditional giants do not see. After getting this financing, "will be small two" hope to be able to strengthen promotion and brand promotion in the future, more important is to deeply intervene the trade link.

"will be small two" CEO Yangliang revealed to this June they have been able to bring about 5 million yuan for the cooperation of business orders, of which 1 million yuan in the small two flat table to complete the transaction. Closed-loop ratio is still low because some strong partners still adhere to the original rebate mode, but also some transactions are the organizers in the free program after the choice and hotel, venue private contact.

"Meeting small Two" hotel cooperation director Wang Weipeng said that at present their attitude towards this is open. But they have launched a conference package in Beijing and other sites, directly on the site to hang out. Beijing such a large city meeting demand, industry and software and hardware comparison standard, the method of electricity business can improve the "small two" bargaining power and transaction efficiency.

Currently want to solve the business issues of a lot of companies, the domestic 36 krypton reported will Teng net and to the net, foreign also has the famous cvent and recently got financing social Table. Their focus is different, but in Yangliang view, whether it is called EPM (Enterprise Services trading platform) or O2O, the most important thing is to enhance the enterprise on the platform stickiness.