Continuity of research on key words

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

In the construction of a website and the promotion process, the keyword research is a continuation of the work. This work needs to be repeated regularly to find out if the key words of the previous period are still important, and whether new words need to be added. A lot of people do search engine optimization is just started to do a keyword research, and then can not remember to do. This lacks the long-term concept of search marketing and the lack of sensitivity to the search situation.

Many of the key words we rely on Wordtracker or Google Sanbox are constantly changing. This is because people in different periods of interest in search, but also reflect different keywords. Some words are generally more stable in search times. For example, the term "moon cakes" has been searched much more than any other period in the early days of the Mid-Autumn Festival, and words like "mobile phones" do not change very much every month.

The second reason is that every once in a while, new words often appear. This is likely to be a popular product. Apple, for example, now has an iphone. The natural iphone became the search buzzword.

The third reason to constantly monitor keywords is that new sites are created every month. These sites may be SEO-optimized, competing on some keywords with your own site, and some might seriously challenge your position. Through the study of key words, you can adjust their own keywords in each page distribution and proportion to strengthen their position.

Four, good keyword research habit is to monitor the effectiveness of keywords. The keyword has been used for a period of time will appear in the following three aspects of the embodiment:

Some keywords have a lot of traffic and a very high conversion rate, that is, these words bring visitors more easily converted into customers.

Some keywords have a lot of traffic but not very high conversion rate.

Some keywords have very little traffic but have a high conversion rate.

Therefore, we need to be based on the current situation of the key words in different periods, adjust the keyword we use immediately. Even if the initial through the keyword research, we do a good job in the website optimization and achieved some objective results, it is only completed half of the work. Develop your own regular research and analysis habits, and constantly improve their website as people's search behavior changes, this can maintain long-term competitiveness.

My qq:398153158 Email: liuhuichao@yahoo.cn