Conversion rate is the most important in all network marketing

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This time to explore a more typical problem, that is a Web site after a good, or a good Taobao shop, the first to do the flow or first conversion rate.

What is the conversion rate? To put it simply, the turnover rate is the proportion of visitors to your site (or shop) that make up the total number of visitors. In my opinion, the conversion rate is the most important in all network marketing. Why do you say that? Just think, if your site does very rotten very ugly is not professional, give a person very distrust feeling, conversion rate is very low, so even if the traffic to your site a lot, or are directional flow, but what is the use? This is the basic reason why your website or store has traffic but doesn't make money. I would rather only come to a few traffic a day, the conversion rate well, to a deal one.

I have also made the same mistake, a hurry to do a website, and then to promote, traffic is coming, but do not deal, yes is the conversion rate is very low. Later, I began to focus on the conversion rate, study the user's habits and psychology, as a user to study. Web site after research and modification, conversion rate greatly increased, and then to promote the effect of a multiplier. This is not only novice, but also some old birds often make mistakes. The mistake is to use a day to do the site, and then spend nine days to promote. The correct approach is to use nine days to do the conversion rate, and then spend one day to promote. The effects of these two approaches are quite different.

Customers are also people. You don't think of him as God, at least you should see him as a human being. Never make a customer a fool, you're smart he's not stupid. The customer enters your website, enters your shop, sees your product, sees you to provide the service, his forehead all carries three questions: 1, you are not a liar? 2. What's the effect? 3, buy not satisfied how to do? We have to stand on the customer's point of view, understand the customer's concerns and needs, provide the solution to these problems, Also improves the conversion rate. According to my friend's example statistics, the website is equipped with online consultation, online customer service, more than the conversion rate of the site is not installed 40%! This is also the need to increase the conversion rate. Online customer service similar to Taobao and Ali's Wang Wang, click on to be able to talk, at any time to resolve customer concerns and problems, it is necessary, the need for online customer service code immediately click on my website online customer service system contact me.

Here to remind you, do not only focus on your traffic and products, workers, first of all the most important conversion rate to do it again. What customers really need is easy to make decisions on products and services. The customer orders the process, is a decision-making process, you make it easier for customers to decision-making, the customer makes you more easy to make money! Turnover, conversion rate depends on the customer trust degree! The reason is so simple, so many people are ignored, it is because there is no thinking, no reflection of the reasons. We have to develop a habit of introspection, there are problems to think about where the problem arises, to find the problem can solve the problem. Pull away, here's a few points to improve the conversion rate.

Product function

II. Benefits of Use

Iii. Price Advantage

Iv. Customer Testimonials

V. Risk Management

Of these, two, four or five most critical. We take Taobao store baby described as an example, we can find that the most sold baby description information is very detailed, and no exception has a lot of praise screenshots, the vast majority of businesses in the back of the baby to write a promise, such as false approval, invalid refund, 7-day shifting, consumer protection and so on. Thus, in today's highly competitive e-commerce transactions, so that consumers take "0 risk" to provide a strong customer witness, is to enhance the conversion rate of "competitive weapons." In the final analysis, to improve the conversion rate, is to solve customer trust problems.

Finally, your wealth = flow Ⅹ conversion rate, no matter what you do products or services, we must first do a good conversion rate and then do flow. This article by the www.gh-yy.com webmaster First, reproduced please indicate the source, thank you!