Cool 6 is referred to private purchase unpopular copyright touch porcelain to gambling agreement content exposure

Source: Internet
Author: User
Keywords Copyright reporter senior executive to
Tags advertisers agency content mail media the source the source said
Absrtact: Yesterday, a copyright agency senior executives to reporters sent a burst of mail, said 酷6网 in the second half of last year, before the merger of several obscure episodes of the exclusive copyright, become its subsequent launch of large-scale litigation chips.

Yesterday, an executive from the copyright agency sent a message to reporters said 酷6网 in with the Friends of the century before the merger, had in the second half of last year to buy a number of unpopular episodes of the exclusive copyright, become its subsequent launch of large-scale litigation chips, in addition to this to contain competitors, the main purpose is to increase media attention, attract advertisers to come to the launch, To ease the pressure of 3 consecutive months of decline in revenue. According to a former cool 6 core staff, the cool 6 this December in Shanghai advertising revenue near zero. In this regard, cool 6 to deny each.

The message exposure Copyright lawsuit Insider

"January, Cool 6 announced a massive lawsuit against Youku," the exclusive message said. However, the repertoire is not 酷6网 before the copyright, but because of litigation needs and special purchase, there is a suspicion of malicious litigation. The source said that from the second half of last year, Cool 6 was interested in buying "husband and wife", "Le Live Family", "brotherhood" and other more than the unpopular series of the network exclusive rights, expensive. The source said that cool 6 in this way to defend rights, most likely because of their own business needs. "The use of lawsuits to suppress competitors to rob advertisers, or has become its immediate strategic deployment." ”

In this case, cool 6 public relations to firmly deny: "There is no malicious lawsuit, we are not too much money to have no place to spend, not to mention, the lawsuit brought compensation is not much." We clean up copyright, litigation rights, is solely to promote the healthy development of the industry. ”

Shanyou once signed a gambling agreement.

Industry once rumors, Cool 6 in the merger of Friends of China, founder and CEO Shanyou had with Shanda Group chairman Chen signed the agreement, but the former openly denied. But the former cool 6 core staff told reporters yesterday that there is indeed a gambling agreement exists, the deadline is not the previous two years, but contains a number of phased nodes, by shanyou to fill in when to achieve what the goal. "What can be revealed is that this April is an important period." This is cool 6 The recent soldiers to do risky strokes, frequent and peer to the cause of the military. ”

February 28 This year, the Chinese friends of the century announced the fourth quarter as of December 31, 2009 earnings, the company's sixth consecutive quarterly operating losses.

Since the combination of cool 6 from January 17, the formal entry into force, so in the first quarter of 2010, cool 6 to contribute to the shanyou century, is the most urgent goal, it will be a big test to be going through.


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