Cool set up XI ' an Research and development center focuses on 3G smartphone development

Communication World Network (CWW) September 17 News recently, Yulong Cool faction will Dongguan Songshan Lake to build the largest 3G production base, but also further strengthen the investment in research and development for the 3G industry to make a comprehensive layout. Recently, Yulong Xi Xian 3G Intelligent Terminal Industrial Park was officially opened, marking the formal establishment of Xi ' an Research and development center, Xi ' an Research and development center for 3G Intelligent Terminal Technology and product development, will be oriented to the domestic market and overseas markets to do global intelligent terminal development,　　It is expected that smartphone shipments will be as high as 100% over the next year, becoming the leading brand in the domestic 3G smartphone. Cool Send Xi ' an research and development center positioning the global smartphone research and development learned that the cool sent Xi ' an research and development center from the preparation, construction, start-up after more than 3 years, the cool faction will be the XI ' an Research and development center in China's largest 3G smartphone research and Development Center, Xi ' an research and Provide 3G Intelligent terminal technology and product research and development, for the cool market development to provide the core competitiveness.　　It is revealed that the cool-send XI ' an Research and development center covers an area of 95 acres, building up to 80,005 square meters, for the cool pie overall layout and leading the 3G industry to provide strong research and development support. Smartphones have become the fastest growing market in the world, according to the authorities released this year, the global smartphone shipments reached 251 million, 2011 will be more than 400 million units, Apple, Nokia and other international giants frequently exerting their power in the smartphone market, smartphones have become the "Red Sea" competition. Cool Send Xi ' an research and development center located in the global smartphone development, not only for the domestic market to do product development, but also for the global overseas market to do research and development, the future will be with overseas research and development center to form complementary advantages. It is reported that Xi ' an research and development center will develop high, medium and low three grades of smart phones, ranging from 1000 to 7000 yuan, thousands of yuan smartphone research and development will become an important project in XI ' An Research and development center, at the same time, cool faction will develop different platforms of smartphones, Android, windows Platform cool, such as CE and Windows 7, is accelerating research and development, and has been developing two times on these platforms to form cool, unique genes.　　It is reported that cool send the first super high-end Android phone N930 will be listed in October, the first thousand Yuan Android smartphone W711 will also be listed in the near future. At present, the cool faction based on the development of 3G industry, formed a national strategic layout, Shenzhen base as a research and development headquarters, responsible for technology and product development and technological innovation, supporting the national market; Dongguan Songshan Lake Base will be the 3G mobile phone production and manufacturing plants, capacity to meet the needs of the national market, radiation nationwide sales Network Beijing Institute will focus on software planning and development, Xi ' an Research and development center and the 3G Intelligent Industrial Park will be mainly for wireless integrated terminal development and application, provide 3G Intelligent terminal technology and product development.　　Cool faction of the four major research and development base to form resource advantages for the cool faction of the industry to provide a source of power. 20% ofResearch and development team to develop global products cool pie is currently actively expanding the international market, from domestic enterprises to the International brand transformation, cool faction plan to use 5 years to create international well-known brands.　　At present, cool faction in India, Taiwan, South Africa, Russia and other regions have made a decent market share. It is reported that the cool of Xi ' an Research and development center is not only facing the domestic market to do smartphone development, some research and development team for the international market to develop new products, currently from Europe and the United States to introduce some of the overseas market advanced research and development talent, will be cool to the global product research and development The XI ' an institute is expected to devote 30% of its research and development costs and team to smartphone development in overseas markets.　　Yulong Cool faction Brand marketing director Gouyon said that the early development of overseas products and research mainly in Shenzhen headquarters, but Xi ' an institute, will transfer part of research and development strength in Xian, increase the strength of research and development overseas market. It is reported that the current cool research and Development center of Xi ' an engineers about 500 people, is expected to reach more than 1000 people in 2011, this year will be for overseas market development of more than 10 smartphone, product coverage high, medium and low three grades, will become China's 3G smartphone largest research and development center.