Cosmetics group buy into maturity--interpretation of Poly-Mei excellent products three times modify page title

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

When everyone complained about the low profit margins, layoffs, a face of bitterness. Chen Au and his excellent product team has gone out of the circle of group buying, began to walk cosmetics vertical. Before an article "Gao Peng (gaopeng) arrival, one of the new trend of domestic group buying", Happy Dark Horse on the interpretation of the unique development of the United States excellent products, to the Mid-Autumn Festival in 2011, all this seems to have been very successful prediction. Today, happy Dark Horse on the page from the beauty of the title changes to analyze this brand Web site.

First, tuanmei.net--group beauty _ Genuine skin care/Beauty Makeup value buy _ buy beautiful every day

At this time is still the embryonic period of Chinese group buying, is the initial stage of the group US net, this period probably walked for four months. Poly Mei Excellent products predecessor of the United States network has begun to operate. This is a lot of soft paper. At that time the positioning is not very clear, just take a step to see. Title Titie is "group Beauty _ Genuine skin care/Beauty Makeup value buy _ buy beautiful every day";d Escription is "the group of the United States to provide a daily boutique beauty makeup Group, for you from tens of thousands of merchants to provide million goods selected from the characteristics of the goods."

As long as the minimum number of group buy can enjoy the invincible discount "Of course, this period of the Group of the United States network is not very focused on the site's SEO." But the user experience is very important, this is not the other group buying site. From the fake, service Word-of-mouth know that then the group of the United States network has been exposed, in 2010 a group buy navigation in a ranking data can be seen in the group of the United States network figure.

Second, tuanmei.cn--tuanmei.net--jumei.com--to enable the new international domain name-poly-Mei excellent product early

During this period, the time span is not very long, also two months, this is the early days of Poly-Mei excellent products. The slogan "Gathering beauty, oblige" has been on the web for several times, but has been exposed in the media, as well as in other print media. Chen Au's vision is not to stare at group buying. But I was ready to say goodbye to the regiment. Just borrowed a wave of group buying to promote their own website, accumulated a lot of loyal customer groups.

Fully enable jumei.com. The era of Poly-Mei excellent products arrived. Title is "Today's group buy-poly Beauty Excellent Products _ Group of the United States _ China's largest female group buy site _ Authentic skin care/Beauty Makeup value Group Buy/cosmetics Buy/skincare buy." Because the group of the United States and the reputation of the network from the Baidu search index to see: Can not and the group of the United States net "draw the boundaries." At this time the title is "Today Group buy-Poly Beauty Excellent Products _ Group Beauty _ China's largest female group buy site _ Genuine skin care/Beauty Makeup value Group Buy/cosmetics group buy/skincare purchase." Description: "Poly Beauty Products (original group of the United States net) is China's largest female group purchase site, but also the most professional cosmetics group purchase and skincare site purchase." Poly-US excellent products to bring you a daily value of cosmetics and skincare products, and to ensure genuine, false one loss 30 or 30 days unconditional return. ”

Third, jumei.com--Poly-Mei excellent product brand promotion period

Join Baidu brand Promotion;

CCTV brand exposure continues to increase;

Venture investment again;

The company moved again, development and expansion process, moving seems to be necessary;

"Not You Mo" on the handsome, wise, CEO promotion effect;

Han Geng Endorsement: for beautiful endorsement;

Chen Odai: CEO, for his endorsement;

Hunan Satellite TV "Happy Girl" micro-blog Review, Hunan satellite TV prime time Chen Au excellent product ads;

......

Poly-Mei excellent products into a comprehensive brand into the long-term. At this time the page title: "Poly Beauty products – Genuine cosmetics Group Purchase – 30 days unpacking Unconditional Refund | Han Geng Endorsement | Buy 2 package Mail ";d escription:" Poly-Mei Excellent products (original group of the United States Network) is the largest authentic female group purchase site, is also the largest brand cosmetics group buy and skincare net, Poly beauty products Group Buy cosmetics every day has the value of cosmetics and skincare products purchase information, the details of the visit to the United States excellent Products official website: jumei.com "Pay more attention to SEO. Joined the United States Mall, Poly-Mei Word-of-mouth Center. At the same time also fully entered the field of cosmetics.

The ranking of all group buying is actually not related to Poly-Mei excellent products. Poly-Mei Excellent products have been out of the plight of group buying, cosmetics brand on the road seems difficult to meet opponents. The acquisition of Vermicelli (Fenpier.com's top five cosmetic group purchase site in its heyday) proved his ambition.

Whether the United States or the handle have to stare at the cosmetics of this piece of fat, have opened a cosmetics group purchase zone, but with the United States excellent product professional, focus on compared to much less. Similarly, the big brand promotion investment is not without direction. Google Alliance ads, Baidu promotion, television advertising precision and professionalism also shows that the team behind the excellent product is the intention to do the brand promotion. Poly-Mei Excellent product brand Road seems to have been formed. Front Happy Dark Horse also wrote "When Poly beauty products encounter 800--Women buy market new campaign."

Group buying in the field there are 36 groups and other cottage poly beauty products in the final sprint. But in the United States excellent product brand promotion under the wave, seems to be powerless to fight, most of them are in situ or down in situ. As a consumer of cosmetics, of course, still hope that there are other sites can deus, forming and the United States excellent product competition, reduce the beauty of the cosmetics market monopoly of the possibility. But there seems to be no sign. Happy Dark Horse worry is not groundless. We pay attention to the area of cosmetics group purchase or cosmetics vertical industry will go? competition continues ...

Article Author: Happy Dark Horse

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