Cosmetics website promotion should be combined with the actual creation of soft text to improve visibility

Source: Internet
Author: User
Keywords Improve create

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With the rising level of domestic consumption, more and more cosmetics sites into the domestic market, and these cosmetics sites have a common nature, that is the soft text ads. Many cosmetics site owners think that as long as the increase in soft text input, improve the soft text propaganda will be able to increase the sales of the site, in fact, this idea is wrong, soft writing should be combined with each cosmetic site of the actual and product needs to write to increase the sales of the site, not to say that the more soft text input, The more money it can reap.

At present, I have 2 cosmetics website, have a cosmetics site has been set up more than half a year, six months ago I adopted the marketing method is the soft forum of the crazy attack, in a period of time the effect is more obvious, but after 1 months of marketing, the site's sales are gradually falling, for this I spent a few days to find the reason, The final conclusion is that "advertising and website products are not coordinated, advertising intensity is too large to cause users to dislike." From that time I bought a domain name, rented space to do a second cosmetics site, below to share my second cosmetics website soft language strategy bar.

When I was included in the second website by the search engine, on the use of the soft text propaganda, this time I am not in the past to exaggerate the actual effect of the product, but the product specification and the combination of soft writing together, so that the role of the article is to visit the people in the first time to understand the role of the product, If people with purchasing power will click on the site to buy, fewer people consulted, but the conversion rate has increased. The aspect that uses this method to need attention, one. The product has no side effects. Two. The best price is not high products, otherwise many netizens came to your site shook his head away, so the site's bounce rate has a great impact.

After 1 months of using the method above, I in the second month when the soft writing has been innovative, each soft wen I will add a protagonist's story to foil my products, the advantage is to be able to use more specific description of the product's authenticity and effectiveness, Do not know webmaster friends to pay attention to those who love the network or webmaster network articles did not, many articles will have a case to illustrate the specific role, this is the soft writing of the unconventional version. When using this technique, be aware that the examples are vivid and reliable, and that they are real events, do not casually make up Hu Hing; the second is to the performance of the product, if you put the performance in the first place, and the case at the end, such an article is not how many people to see, even if you look will not enter your site, netizens think, This is advertising.

Finally, I would like to say that the cosmetics website soft writing must be written with heart, cosmetics and general products are different, we need to provide a sense of beauty for netizens, because cosmetics is to give users a beautiful and generous product, so the soft wen is so, can not ignore their own efforts and pay the degree, I believe that the more you know how to cherish and pay, then your soft paper quality will be higher, and its ability to create sales will increase. This article first A5, by muscle atrophy Http://health.hebei.com.cn/jrws stationmaster handwriting, reprint please keep author link, thank you.

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