County-level local community website to create three steps of high efficiency offline activities

Source: Internet
Author: User
Keywords Build three-step level place high efficiency line

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With the popularization of computers and networks, the local community sites at the county level now have a good mass base, so if the operation method properly, it can also create a decent profit, 6184.html "> data show that now many county-level local community website profit scale of more than 100,000 yuan, Some even more than millions of dollars, it can be seen that the county-level local community potential is very large!

The key to operating local community sites is the attractiveness of local users, and then in the absorption of users around the region, as well as scattered throughout the country to work or businessmen's attention, on the one hand to expand the user base, on the other hand, Through the characteristics of cultural content to enable the county people all over the country to gather in the local community site, and all this, in addition to the design and optimization of the site, through the organization of efficient offline activities, is also a very important link. The following is the author to talk about how the county-level community site can be enough to create efficient offline activities three steps!

One: The planning of offline activities

First of all to understand their own county-level local community website members distribution characteristics, is from scattered throughout the country more members, or more local users, and then combine the distribution characteristics of members, formulate targeted activities planning, such as for the characteristics of local users, we can plan to local users in peacetime to local picnic, especially the spring and autumn two seasons , organize members to picnic in the wild will be able to get everyone's response! and festivals, many drift in the country's users will return home, at this time we plan dinner, karaoke and so on, it will certainly attract through the local community to establish good friendship members.

What kind of offline activities to carry out, should be detailed planning, otherwise it may occur after activities, not to the response of members, or improper activities, but also lead to become a sucker, the investment funds are not rewarded! So in the implementation of offline activities before, can not rashly, or please professional planning company, or through the local community website to conduct public opinion polls, so that the Organization's activities will have a mass base, can be successful activities to lay a solid foundation.

Second: Direct and immediate play of the offline activity process

On the county-level community website, whether it is an offline activity carried out by the website official or the offline activity of the website member itself, are required to guide the site's relevant leaders, in general, the webmaster itself, unless your site is larger, with its own staff, it can let their subordinates to organize related offline activities.

In the course of the activities, the total cost of the issue, if the site is strong, it can also pull some sponsorship fees to help solve the financial problems of activities, if the strength is not strong, it should be the initiative to share some of the costs, and then participate in the membership charge a certain fee, of course, and members to collect fees, should be in the event of release, It should be clear that, on the one hand, to allow members to feel a little bit of fee issues, on the other hand, let them know the current site is still in the entrepreneurial stage, we need to work together! Generally speaking, members are quite understanding!

Not to be free, to attract popularity on the role of being a sucker, of course, can not skinflint as the stingy white drink of the role of the miser, the specific should be through the owners themselves, in addition to the actual activities in the process, if there are unexpected problems such as interruption, the webmaster should play their organizational ability By contacting the main members of the event, to the activities arising from the analysis of problems, and timely changes in the direction of activities, such as the author during the Chinese New year, called back home members, a fraternity in the county, originally set the hotel was suddenly full of notice, not able to undertake, the author on the one hand to reserve the restaurant for compensation corresponding losses Then an emergency call to participate in the activities of personnel, inform them to change the location, so that the activities can be carried out smoothly!

Third: Community maintenance after offline activities

Online activities in the process, should be through a variety of electronic equipment to record the relevant activities, such as photos of the event, the participants of the statements, as well as in the activities of the various interesting issues and so on, should be tracking the activities of each hotspot, timely release to the county community site, Let those members who are interested in the activities but are unable to participate because of their work and family will be able to instantly understand the information about the activities to meet their needs.

After the event, you should also publish a number of summary posts or articles, to allow a large number of participating members to publish their own testimonials, so that the activities in the local have more influence, of course, can also make the county community website of the later new members to see the success of the various activities held, so that they feel that the community site Popular, It is easy to communicate and get the help of kind-hearted people, so that the new feeling of the site is very harmonious, these need to go through the maintenance of the later activities of the line to achieve!

Above is the author's summary of the county-level local community website in the organization of the three steps of the offline activities, this is entirely based on the county-level local community area of small, and the characteristics of personnel decentralization, and then the reference line activities in the details of the analysis, Hope to be able to help the vast number of webmaster friends to be able to successfully carry out the key points of offline activities. This article source: www.jyttop.com Jie Yi Tong A5 starting, reprint please specify, thank you!

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