Crazy outside the chain promotion: Why is the ranking still repeatedly defeated?

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How important is the chain outside the site? A high ranking of the site which is not less than thousands of, more than tens of thousands of of the outside chain to support it? Therefore, in the construction of the website, the chain of promotion has become the webmaster every day to do, and even at the expense of the purchase of linked resources. However, there are still a number of sites, even if a huge outside the chain, but the rankings are still unable to surpass industry rivals. Many people will be attributed to the internal optimization is not in place, but if the elimination of internal optimization, whether there are some other factors in it? The ranking of repeated wars, the site outside the chain can still give you the answer.

One: Hyperlinks vs. Text links

Hyperlinks and external chains without hyperlinks how much do you know about it? One is the address that can be clicked directly through the URL, and the other one needs to be entered manually by the user in IE to open it. But how do search engines make judgments and weights? First of all, we should know that search engines can also make judgments, whether hyperlinks or plain text links. In this regard, there have been some seoer that: text links, search engines can not judge, but through a lot of facts prove that the search engine can also be based on the characteristics of crawling, such as "http://", "www.", "com" and so on, these belong to the domain name special tag.

But the effect is obviously different: hyperlink effect, in search engine is higher than normal link effect, because such links are more easily recognized by search engines, and hyperlinks are often highlighted in the pages of the link resources. And for the general text links, search engines can make judgments, but the weight of the link, but not as hyperlinks. But in the process of optimization over the long run, the effect of the two is different or in about, why is that so? The general hyperlink is easy to be deleted by the administrator, for this presumably not many people denied. And in a good article, with a common link, the probability of being removed from the link is often much smaller. Imagine, the same is 5,000 outside the chain, but with hyperlinks outside the chain is always not very stable, it brought to the overall weight is undoubtedly a discount. and ordinary text links, although the search engine itself to give a slightly lower weight, but when the user will manually copy to the address bar, input open, for such a URL, search engine will be judged as "high-quality links", after all, the user actively open the page, more trust degree.

Results analysis: If the same outside the chain of resources, hyperlinks occupy most of the site, its weight is higher than ordinary text linked to the weight of the site. Therefore, the ranking of repeated battles and failures are also known.

Two: Quality link and low link comparison

Can links be made with one enemy hundred? It turns out that a quality link is really higher than a few low quality chains. If the Baidu home page hanging a URL link, its effect is definitely higher than a number of common Web site links, this is the quality of the gap lies. In the construction of the outside chain, the quantity is the factor that affects the search engine to give the weight of the chain, but it is not the absolute factor. How to make the site to a low number of outside the chain, but can reach the forefront of peers, the key lies in the quality of the site outside the chain is not to force. And in this view, if the same outside the chain number, with High-quality Web site outside the chain must occupy the absolute advantage.

Another high-quality external links, not only in the search engine to give the link weights are different, but also has a common link can not be compared to the page weight. Why the search engine after the update, some sites will be removed a large number of outside the chain, and lead to the decline in the rankings? The reason is that the site itself there are too many worthless or low quality outside the chain. Although it has been indexed by search engines, in future updates, in order to reduce the redundancy of information, it can only choose to clean up. Moreover, in the whole development of the website, some low quality links, the quality of the site itself is not how, it is likely to be in the future development of the forced no profit and closed.

Result Analysis: The link takes the quantity to be more deserved, the quality double excellent will enter the long-term run-off, but does not win the name of the moment. No waste of time and energy at the same time, the last is not worth the gains.

Three: The influential factors of the famous catalogue

Why are some of the directory-type Web site by people flocked to the hot? The reason is that search engines pay more attention to the high weight of the directory included in the site, such as: DMOZ Open Directory, but also include domestic hao123, 265, 114 and other well-known directories, is always the webmaster Mind the directory-type site. However, thinking about the conditions of the harsh, presumably many stationmaster also have experience, the general grassroots is difficult to submit to. However, A5 Webmaster Network recently launched a Push network (http://www.ttuu.com) to be good, the major search engine to give weight is high, but also the conditions are very low, pure manual audit is to become a grassroots site support, but also received a lot of praise. Need to submit the site webmaster may wish to try, at the same time the low threshold is to support the new station to enhance the weight of the role.

Four: The inducement outer chain is misfortune

Outside the chain in the promotion of the site, there are a lot of webmasters have tried to promote the promotion of outside the chain out. Use some other people's more attention to the language, to induce users to click, but the resulting page is very different. This type of link is a typical inductive link, so what does this search engine look like? General low volume induced links may not produce much negative effects. However, if there is a large number of search engine itself shielding content, such as "yellow gambling poison" This type of topic, although the site itself is not such content, but in the amount of search engine rules have been affected is inevitable. Therefore, the author suggests that in the process of website promotion, as far as possible with the guidance of the chain, no fear of counterproductive effect ah!

This article as the content of the binary network new station easy search Friendship link platform (http://www.aiesou.com) summary, the site outside the chain is the focus of optimization, but if not focus on promotion, the last walk may be more detours. Outside the chain to promote speaking methods, can achieve a multiplier effect, while eliminating future potential instability factors, are helpful. If reproduced, please keep the address, thanks to the original support!