Abstract: From the daily change to buy the website of the crazy sellers, after two years of hard work, 2013 revenue has reached 300 million yuan, the first quarter of this year has reached a single month loss flat. The disclosure of the 2014-year revenue forecast, compared with last year to achieve 3 times times growth, and hope to achieve
From the daily change to buy the website of the crazy sellers, after two years of hard work, 2013 revenue has reached 300 million yuan, the first quarter of this year has reached a single month loss flat. The disclosure of the 2014-year revenue forecast, compared with last year to achieve 3 times times growth, and hope to achieve profitability.
In the last year's revenue composition, home with goods accounted for 80%, tourism goods accounted for 15%, the rest is just the beginning of the ticket merchandise. At present, the number of crazy selling members a total of 1.03 million people, is expected to increase to 1.5 million at the end of this year.
Jiang, founder of Crazy selling, said, compared to other group buying sites, the characteristics of the crazy sellers are "customized goods" and "community" two elements.
Jiang pointed out that the customization of goods is different from the traditional procurement mode, the purchase of crazy buyers for each supplier sourcing, mode and cost, combined with the different expertise of manufacturers, the development of customized products. "So gross margin is higher, product life cycle is also relatively long, also will not sell the same thing with others." ”
At present, crazy sellers a total of 1000 goods a month, including customized goods accounted for 20% percentage of more than 100 employees, more than 20 people responsible for this business.
Community part, Jiang said that the end of April just launched an activity, the continuation of the past daily one thing style, each kind of goods with Kuso copy, combined with the commodity discussion area, let the netizen message interaction, "hope to bring into the community elements."
After two years of hard work, the flow of crazy sales are also gradually growing, in 2012 every day 20,000 people visit, now has 100,000 people every day. Look at the quasi-home with the growth of merchandise sales, plus ticket commodities also began to join hands with the Yushan bank short-based Action Shopping opportunities, the third quarter will also open line official account for shopping guide. According to the plan, the size of the revenue this year will challenge 1 billion yuan.