Create a site internal link building strategy

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Creating a solid strategy should be the starting point for any link building activity, not having the current environment would be so run into the minefield, it limits your success to survival! Before you make any strategy, you need to ask yourself the following questions, such as:

Link layout

How to link the location of some changes in opinion back in 2010, I hinted that the footer link still has some value, because placing in the footer and sidebar may even cause more harm than good to allow you to be filtered by the keyword.

The safest form of link building is to get links from content, if you can get the content in the first paragraph to insert a keyword link even better, but remember to keep reading the law naturally.

Nofollow Property

Two years ago, I had a good combination of how each site should nofollow, and that's still true, I've been asked countless times how the proportions work when I use a link activity.

The fact is, there is no number but I can give you what you can do is Nofollow's average home vs. DoFollow ratio for top ranking sites, ignoring spam, and doing so because these sites will eventually swell in volume.

Brand Link

I still think that Google has its own authoritative and trusted metrics attributed to Google's PageRank algorithm, if not, and then feedback to the ranking algorithm for some subroutines. Considering this is very important, the brand is not only your Web page but a link to the landing page of your entire site.

Keyword Anchor text

Over the years, every SEO has built a fair share of rich anchor text links, sadly, this is not a viable strategy, because Google introduced automated keyword filtering should be so. The anchor text profile is reviewed by the spam team or even manually.

Landing Page Distribution

During the policy creation phase, make sure that your explicit volume settings for each landing page in a particular part of the site will not become weighted, which may be a difficult problem to address with targeted assurance. If you are concerned about the volume of links entering the page, the best option is to create additional support pages for each area and take advantage of these to spread out the load.

Quality and relevance of content

As Google's unnatural link detection gets better and punishes low-quality content better, I can not emphasize how important it is to not only make content generation efforts, but quality check existing content before publishing on the site. The last thing you think about is that you've just spent about one hours after writing is punished, after having no users or search engines to find the value of the relevant site.

When writing content, try to keep the end user in mind. Not only do you want to link, improve rankings, but send traffic as well as inline anchor text links or no more focused sales, providing a subtle call to action. Also, keep content not only for your customer's website theme, but your customer experience is better. Article Yu Yuhui http://www.yimuu.com/Editor, reprint please indicate the source.