Creative SEO: Site content Integration

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Looking back on the past search engine action, the Green Luo release, the outside chain Judgment Standard's introduction, indicated the search engine to fight the outer chain the determination. Therefore, has been the attention of the station outside optimization, become a step by step alarming. Indeed, in the past, the chain is lack of controllability, especially today, want to rely on a large number of construction outside the chain to get rankings, it is obviously irrational. Then there is no outside the chain of SEO can do?

All along, many webmasters have a wrong understanding of SEO, that is, SEO is to do outside the chain, ignoring the importance of optimization in the station. In today, sprocket outside the chain is not, the signature of the chain is harmonious, links can not buy, accidentally sent a few more quality not high outside the chain, perhaps to give you a mass of junk outside the chain of charges, afraid of it?

Don't be afraid, since the chain is difficult to do, then we might as well try to do a good job in the station optimization, anyway, there must be 10 rankings, you outside the chain is not good to do, others are not good to do, in the same quality with the competition outside the chain, if we do a good job, then naturally get search engine more intimacy. But the same truth, the station everyone is doing, to do well, then also pay more than before the mind to operate.

About the optimization in the station, in this article, I tell you about a creative SEO site optimization Concept-site Content aggregation:

What is the content aggregation of the website?

The point of aggregation of web content is to make the site look more professional, and focus. Under normal circumstances, the site is around a theme to carry out, such as website construction industry, then we will be around the site construction of the topic to expand the content of the operation. And often under the construction of the website, we can also extend a number of small-level categories. such as web site construction costs, website construction process, etc., can also be understood as a long tail keyword integration. For example, this page http://www.gscpp.net/site/2.html, is aimed at the site construction process This topic to start writing. Therefore, the page for users is helpful, and because the page integration of Web site construction and development and website construction process related content, therefore, for search engines, the authority of the page is also higher, you can get good long tail keyword rankings. If there is more of this type of Web site content aggregation, then the overall ranking of the site has an advantage.

Second, the content of the site aggregation how to do

1, improve the professional nature of the vertical Web site: Often vertical sites are targeted at a particular industry, in order to improve their professional in the field of industry, therefore, authoritative content is indispensable. For example, if the website construction industry, then the core theme of the site is the site construction, and then in the content of the site, we can build this theme around the site, launched the long tail of the content of the keyword aggregation, corresponding to each long tail to create a topic to aggregate the type of content. Can effectively improve the professionalism of the website.

2, improve the comprehensive web site's long tail rankings: At present, many large portal sites, or business-to-business sites involved in a very wide range of different topics are very many, so that the lack of professionalism of the site. And the site's key words can not be positioned, just rely on the home page to get the keyword ranking has been greatly limited. Therefore, in order to improve the Web site keyword traffic, these comprehensive will choose to use content aggregation way, through the integration of the content of the site, effectively divided the site into multiple themes, each subject corresponds to a directory. In addition, you can use the tag to aggregate the content of the site, such as the site construction of this keyword, you can aggregate the type of site content.

In addition, the comprehensive web site in the latter part of the chain construction, we can do more than aggregate content of the link under the directory as a traffic entry, often can make the chain more relevant, more targeted. For example, a large portal site, you can sort out a topic about the construction of the site, and then in the targeted promotion of the theme, then the flow of natural will be more accurate, conducive to reducing the rate of site jump, improve the site's user experience.

Third, the Web site content aggregation operation of the considerations

In the content aggregation, the theme of the same theme, can not appear too many keywords, one too many keywords will lead to the weight of the site decentralized, difficult to get rankings, and second will lead to user experience reduced, outweigh the gains. There is the site content must be original, if a large number of content, it will be easily determined by the search engine as a spam site.

The above is the author of SEO in the aggregate content of some views. After the chain was hit, everyone is doing content, therefore, the author believes that the future of the station in the optimization, will not only be able to create original quality content can be won. In doing a good job of original quality content at the same time, we should be the site structure, keyword layout, long tail layout of these details to do a good job, and with innovative means to operate only to break out, and the site content aggregation is a good practice, the current successful cases can also find a lot. If you have a better idea, you can contact the public CE Guangzhou website construction Company to exchange progress. This article from Gongsunze Guangzhou website construction Company reprint please keep the link information.

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