Credit Management Innovation Development

Source: Internet
Author: User
Keywords New Jia Lian innovation Integrity management
Zhao Jia Fu Zhao--Visit the new Jia Lian Chairman Ding Rentao is a production of micro-electro-acoustic electronic products, professional enterprises, products are mainly sold to international markets often in order to win the recognition of the international market, the new Jia Lian attaches great importance to product innovation and technology upgrades, pay attention to integrity management. At the same time, the company advocates foreign advanced management concepts, and strive to assume social responsibility. At present, the new Jia Lian has developed into a domestic micro-electro-acoustic industry leader. It is understood that the new Ka Lian 2008 to achieve the main income of 238 million yuan, belong to the listed company's shareholders net profit of 13 million yuan, earnings per share of 0.17 yuan.  To this end, the author interviewed the new Jia Lian Chairman Ding Rentao. To overcome the crisis, confidence is more important than gold Ding Rentao told the author: As a participant in the international market competition, the new partnership in the three quarter of 2008 felt the pressure of the financial crisis. We initially estimated that this crisis will bring the loss of the new union will not exceed 30%, but in reality, the loss of the new union than we estimate the situation is larger, already around 40%. At the time of the crisis, the company's leadership believed that the first thing to do to overcome the crisis was to be firm in confidence and seek to overcome the crisis. Therefore, in the face of the crisis, the new Ka joint executive layer of confidence, and the implementation of a series of measures to deal with the crisis. First, we call the company marketing department to convene a market research and coordination meeting to master and track the changes in export customers, strengthening with Siemens, Panasonic, Huawei and other old customers the extensive contact and communication. Ding Rentao said: "In this crisis, according to our control situation, the new Jia Lian's export market changes within the controlled range." 2008, the company's export accounted for the total sales ratio of 70%, basically maintained with the original old customers to maintain business orders on the basis of this year to increase the new Samsung cooperation with South Korea, which is to our satisfaction. Secondly, we start from the internal management of enterprises, call the company's financial departments to strengthen enterprise cost control and accounting, in many ways to reduce costs and expenses. Third, strengthen the enterprise internal examination system, strengthen the social responsibility consciousness. From the moment we feel the crisis has come, the new Jia Lian has not laid off the society. Although the company has undergone a series of technical progress and transformation, product production process automation, semi-automatic degree has been improved, the company from the internal process adjusted down 30%-40% of the staff arrangement for expanded reproduction, in line with the government's proposed stability and promotion of the call. The total number of new Glencore employees remains at the pre-crisis level.   Ding Rentao said: "In order to maintain regional stability, the new alliance will ensure that in the coming period of time to do their best not to lay off the community." Innovation is the fundamental of enterprise development when it comes to the theme of enterprise development, Ding Rentao said: Innovation is the root of an enterprise's development. Enterprises to develop, must rely on scientific and technological progress, enterprises without innovation will have no vitality. Innovation should contain two aspects: one refers to the product innovation, refers to the product upgrade, replacement and update; another refers to the product market and business model innovation, is through the adoption and promotion of new marketing strategies, and constantly open upNew product market, mining more potential customers, so that enterprises to produce products in a wider range of promotion. Ding Rentao told the author: The new Jia Lian attaches great importance to product technology progress and innovation, in recent years the company invested a large number of funds and research and development staff to carry out new product development, significant results. At the same time, the new Jia Lian also attaches great importance to the innovation of the operating market, the company in the efforts to develop and tap domestic important customers, but also in the development of international markets also actively explore. At present, the new company has hired foreign personnel to help open up the market, and has achieved results. The new company's subsidiary in Denmark has also been working and has provided a lot of important information for companies. When talking about the future development direction of the company Ding Rentao told the author: Although the new Jia Lian is also in the development of other products, but the future is still based on micro-electro-acoustic products for the lead. Digitalization and integration is the direction of the company's future product development, the company plans to introduce new products more advanced than before, more adapt to the city often raise capital projects into the fast lane Ding Rentao also briefed the author on the latest progress of fund-raising projects. He told the author: The company's fund-raising projects after the preparation and implementation of the previous period, has now entered the fast lane. The civil engineering part of the project has already completed 95% of the plan and is currently in the course of road and environment construction. A portion of the production equipment required for the project has been ordered and will be ready for operation in the second half of this year. Ding Rentao also told the author: At present, the new Jia Lian is working on the development of three years plan. Senior leaders of the company visited the industry at home and abroad some of the outstanding enterprises and brothers units, learning from other people's advanced management experience and business model, combined with the actual situation of the new Jia Lian, will develop a better than the average level of industry, but also suitable for the development of the company's business objectives. According to the introduction, the new 2009-year development goal is based on 2008 to achieve 30% growth, and basically established the company's 2010-2012 development goals. Through the implementation of the three-year goal, the new company will make the production scale and management level a new step. Ding Rentao said: "The draft does not forget to dig well people." We will use good performance sincere return to the vast number of investors, through good faith management, innovation and development, make a masterpiece strong.
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