Cross-border electric trader DX from North America flows down seriously

Source: Internet
Author: User
Keywords nbsp; the flow last slipped
Tags analysis bounce rate channel cross cross-border data editor enterprises

"Editor's note" DX (dealextreme.com) is the industry's well-known foreign trade web site, is the fact that the first listed foreign trade enterprises. 2013, DX website's daily average visit reaches 520,000 people, through analysis DX's various flow data, we see that DX is through which network channel Marketing promotion to do.

Through the analysis of the latest dx.com traffic data, billion power network found a number of noteworthy phenomena: first, DX from the search engine traffic accounted for only 22.56%, indicating that the flow of DX does not rely on search engine marketing; second, the flow of DX from North America fell seriously last year, In the United States, traffic was down 18.51% per cent year-on-year. Finally, from the beginning of 2012, the focus of DX's overall search channel is in a fast rising stage.

DX was set up from 2006 to the end of 2011, and its overall search channel was not significantly increased. But from 2012 onwards, the overall search channel's attention began to rise rapidly.

The basic performance of flow

The average daily visit of DX.com was 510,000, and the mean time of users was 8 minutes and 49 seconds; the average number of pages viewed by users was 8.75 pages, and the average bounce rate was 31.86%.

Another well-known foreign trade business, the same period of the Blue Pavilion data is: daily average visit of about 610,000 times, the user's mean stay time of 5 minutes 23 seconds, the user in the page of the average number of pages to 7.25 pages, the site's average bounce rate is 51.44%.

Thus, the average daily visit of the Orchid Pavilion is more than DX, but the user's stickiness is less than DX.

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