Cross-border network to buy electricity business platform quietly blooming

The so-called Cross-border electricity business, in fact, is the form of E-commerce in international trade, the principle is not complex, but for many years less attention. When people put their eyes on the domestic business of the capital of the money to fight, in the field of Cross-border electricity to do the largest orchid pavilion set potential, as is suddenly out of the same, successfully listed.

However, the business of the Orchid Pavilion set, mainly to the domestic goods to sell abroad, is called to the foreign trade, to a certain extent, orchid pavilion set potential to do is a foreign trade company to do things, which did not change the Chinese export trade industry mainly based on labor-intensive processing costs under the premise of the industrial structure

However, in the Cross-border electricity business industry, a reverse foreign trade is also called Cross-border Network to buy electricity business, that is, to help domestic consumers simply from overseas shopping, foreign goods sold to the domestic, in the near-stage growth has been rapid. This business is also characterized by a very high profit, complex process, to some extent, is a reversal of the traditional import retail trade model.

This year's cat Double 11 shopping carnival, has not only been China's domestic trade in the festival, the cat promotion team for the first time in the overseas electric dealer. This group is also very small, by a domestic name for the foreign port of the import of Cross-border electric platform organized, participated in the Double 11. In the absence of any main venue flow import resources, but its overseas products low prices and grounding gas cross-border distribution process, or make this group in 24 hours to obtain more than 10 million yuan of sales, easy seconds to kill the vast majority of similar products in the domestic various agents.

The so-called Cross-border network to buy electricity, in fact, first of all, from the procurement began to do, but because of these involved in customs duties, distribution and other complex trading links, in the past few years purchasing industry has been sentenced for smuggling, this business is in the de facto fringe, is not a sunny and healthy business model. Bringing overseas businesses together to supply domestically, unified Customs declaration and distribution to save costs, the past ants move-type purchasing changes to standardize, more focus on customer service experience and after-sales service standardization of Cross-border Electrical Services industry, the current business has a number of enterprises, which is quite interesting, this is the ocean pier.

The ocean dock seems to be the first of these reverse foreign trade, its external form resembles a small cat, or small Jingdong mall open platform, or is a combination of the characteristics of a focus on the import of a cross-border electrical business platform. In this website, there are more than 200 overseas suppliers, most of the small and medium-sized online retailers from overseas, the foreign terminals in the sale of overseas merchants to take a 12% commission, as well as the only cross-border power companies to build the current international logistics service platform, but also to overseas businesses to provide cross-border logistics services, the extraction of 15% Logistics costs. Despite the cost, the goods sold by overseas businessmen can still earn higher profits on the basis of an absolute lower price than their domestic counterparts.

According to analysis, the cause of this phenomenon, mainly in the following points: 1, overseas goods and brands of regional price discrimination, the same commodity in different regions of the implementation of a differentiated price policy. 2, the domestic and foreign retail market information asymmetry, some things in the domestic very expensive, in foreign countries is very cheap, this with a small box of Chinese eugenol get to Africa hot region, can change a gem is a truth. 3, the domestic complex and cumbersome circulation links to create high costs, commodity prices in the circulation process. 4, China as an export-oriented economy, the importance of imports of goods is not enough, the lack of close to the market of imported goods retail operation mechanism.

Over the years, wealthy Chinese have swept the world, flocking to Hong Kong, and even buying large quantities of goods at airport duty-free shops. This suggests a trend that Chinese demand for foreign goods, especially in the area of luxury goods, appears robust and enduring. But the problem is that the quality of the goods and authenticity, is not an overseas purchase that personal behavior can be guaranteed, if you can form a large-scale development of electric business platform, business reputation, merchandise quality and after-sales service can be a considerable degree of protection.

Foreign terminals this reverse foreign trade platform model, it is in this context, to find the opportunity, but this model and domestic development of the road, is fundamentally different. China's Jingdong Mall and other consumer, pay more attention to the product to consumers of the various experiences of the organization and coordination of suppliers, it is in the secondary position. For this kind of reverse foreign trade platform, the most important thing is to open up overseas businesses to domestic consumers at both ends, followed by the construction of logistics to reduce distribution costs, the organization and service capabilities of overseas merchants is its core competitiveness. And in the domestic distribution, the same day cat and Jingdong such as the business platform to cooperate, the current look is still the best choice.

It is very meaningful to import the Cross-border electric business industry, and to get great development opportunities under the current situation. Unlike the export of foreign trade, the industry will no longer rely on China's labor-intensive processing low-end power, and relying entirely on domestic consumers to drive the entire industry, will be able to greatly improve China's position in the global trade industry chain, can also greatly enhance China's voice in the process of globalization.

From another point of view, after the importation of traditional imported goods into the country, after the low efficiency of the traditional import and retail trade supply chain, coupled with the entry threshold for the foreign trade system, the basic will be increased to a level of unbearable, and consumers tend to blame all this on tariffs. In fact, the difference between the price of imported goods and China's customs tariff is not very large, and the NDRC and the Ministry of Commerce and other ministries have repeatedly put forward to curb the import commodity prices, speed up the circulation speed, but the effect is not significant, which is subject to the traditional import trade system of inefficient operation.

China's foreign trade surplus for a long time, more and less, the essence is unhealthy, a large number of foreign exchange of foreign trade, resulting in appreciation of the renminbi, internal devaluation, which is also the rapid growth of domestic prices is one of the important reasons. Depending on the emerging information technology and the mature e-business industry, the domestic retail supply system should be seamlessly connected with the foreign efficient and developed commodity retail circulation system so as to improve the cost structure of domestic retail circulation and enhance the overall retail trade competition level. Forcing many foreign brands to stop the discriminatory pricing strategy of the region.  In the field of foreign trade appeared in the Orchid Pavilion, the traditional export of foreign trade changes can be seen, and in the import trade this piece, at present, it seems, by the reverse of this type of cross-border electricity dealers to transform, is the general trend. It is understood that although this type of electricity dealers although the current size is small, but the rapid development, the ocean Terminal last year only 40 million yuan sales, this year, the number turned 5 times times to 200 million, in the process of explosive growth.

As early as last August, the National Development and Reform Commission and the Ministry of Commerce repeatedly issued a trial of cross-border electricity dealers, trying to make up for the serious lack of import links. At present, due to the domestic consumer demand is large, cross-border electric business enterprises have a large gap, there is a considerable entrepreneurial opportunity. By these enterprises and overseas electric business such as Amazon, Logistics express such as DHL through cooperation, the introduction of domestic retail links, is to improve international circulation efficiency, reduce logistics costs an effective way. After the listing of Shanghai FTA, many traditional importers have begun to take advantage of the policies and platforms in the FTA to speed up the process of industrial change.

In the globalization of trade today, with the internet thinking to shorten the distance of the world, to eliminate the barriers to commodity circulation, so that consumers buy cheap goods abroad, with the foreign retail system and the domestic retail system fully docking to change the development of the field of circulation imbalance, is the era of the mission to the E-business practitioners.

The first time to understand the latest Internet views, please open the micro-mail click-Friends-Add friends-search number input Gejia021, or scanning the bottom of the two-dimensional code.