Cross-link with customer case-a win site promotion model

Source: Internet
Author: User

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To help friends for their company's Web site SEO search engine optimization, analysis of Baidu ranked first to second two of the same industry two competitors site, found the following phenomenon:

Two websites all have 5-6 company website homepage to its one-way link, and its own home page for 5-6 different corporate websites do a one-way link, inside the "Friendship link" page and dozens of corporate web site interconnection, of which all Web site construction services are from the same network company.

This is why? Originally just to analyze the competitor's situation, now I can't help but to the network company's definition for the "website to promote the way" of the means generated curiosity.

In fact, a careful thought, the truth is obvious:

The first and second two sites, the "links" page of the dozens of sites in tandem can play how much effect, this article for the moment, the first home for 5-6 companies to do one-way links, and the other 5-6 companies to their own web site did a one-way link this phenomenon, here have to mention a noun: cross link.

The meaning of cross linking is: Assuming that the weights of ABC three websites are the same, PR are 5,a site to B site to do a single necklace, c site to a site made a one-way link, then for site A, his PR is not lost, that is, in the number of links is not very much, and three sites are legitimate sites and so on premise , to do so for site A, there are only advantages, no harm.

The network company has made use of its own huge customer base resources, first of all, the customer's site to the weight of the site as a measure of the basis divided into measured, and then let the same level of customer sites to do a cross link, the role of three:

1. Use keywords as anchor text refers to the customer's website, with the appropriate network marketing training, so that the keyword in the search engine rankings have been promoted.

2. Customer site because of the search engine rankings, resulting in increased clicks, or even through the site to obtain a certain income, increased the operation of the site budget, and so on, and other factors linked to the promotion of cross links, so that the weight of the site itself can be increased.

3. As we all know, the home page of the customer's website is useful such as "website construction" and other anchor text to point to the network company, the weight of the customer website increases, the nature also means that the weight of the network company is also improving, so as to achieve double win.

Here, I give you an example to test everyone:

Assuming that ABC three sites have the same weights, PR is 3,a website for network companies, BC two sites for other companies in different industries, existing two kinds of situation:

A: A site for b site for one-way links, c site to a site for one-way links, anchor text for the "site construction."

Two: a website and b site, exchange links, B to a website anchor text for "site construction."

Q: Which of the above two situations is more advantageous to a station?

What is the answer? Remember Google official once mentioned: the same weight, not the same industry two of different websites exchange links, sometimes is not the score value, that is, for both sides without harm, but also does not benefit.

Webmaster and website operators know, want to change to the same industry with weights and even high weight links is not easy, need to consume a lot of time, material and human costs. So according to the above statement, and not the same industry site for cross linking, the effect will be significantly more.

So why are many webmasters not willing to cross links? First of all, cross links involved in many objects, communication and management is extremely inconvenient, deceptive links and other phenomena occur, and many enterprises do not have dedicated to the site of technical personnel or employ network marketing consultants, So many corporate websites in theory can not operate such as the cross links and other relatively complex web site promotion methods.

And the network company formally utilizes own huge customer base, and facilitates the management, the control and so on own superiority has carried on the above operation, has helped the customer, but also has helped itself, certainly is one kind of network company to be worth learning the website promotion way.

Reprint please specify the Source: Yunnan Network Marketing consultant http://www.playw3c.com

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