Ctrip Ticket Business Data: Single-day bookings up to 100,000

Absrtact: April 30 Afternoon news, Ctrip disclosed the first anniversary of entering the ticket market data performance, as well as the next step of action strategy. In charge of the ticket business, Ctrip, the CEO of the Zhou Zhou, said that since the fourth quarter of 2013, Ctrip ticket booking volume to achieve

April 30 Afternoon News, Ctrip disclosed the first anniversary of entering the ticket market data performance, as well as the next step of action strategy. In charge of the ticket business, Ctrip, the CEO of the Zhou Zhou, said that since the fourth quarter of 2013, Ctrip has achieved 6-10 times the growth of ticket bookings, the maximum number of daily booking tickets more than 100,000.

According to the introduction, Ctrip ticket business in the area covered, from 3,000 a year ago, growth to the current more than 5,000 domestic scenic spots, 5 A-level scenic spots more than 125, the global coverage of more than 8,000 scenic spots, growth of about 3 times times; on the mobile business, app bookings are from 1% to current over 50% in the first quarter of last year. At present, Ctrip-covered spots, support about 80% of the day's booking sites, support paid attractions more than 60%. In the source of coverage, expanded to the national scope, covering more than 30 provinces and hundreds of cities.

A year ago, Ctrip announced the entrance to the scenic spot ticket market. April 23, 2013, Ctrip Global ticket booking platform on line; December 14, Ctrip announced the establishment of a ticket as the core of the ground Services division, plans to invest 200 million yuan expansion of the ticket market; April 28, 2014, Ctrip announced the strategic investment in the field of the largest opponents of the same process net, the amount of more than 200 million U.S. dollars.