Current problems of hospital website in Medical industry (II.)

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The second phase of the current problem with the hospital website in the medical profession may not be a serious problem for some friends. Today to say may or should be a hospital site planning some of the precautions, but I think every hospital will face the production of new sites, so this article I write out I think for everyone still have some reference significance.

For the medical industry, the establishment of the hospital Network marketing team is not sound, the site development of the early lack of specialized medical site planning talent, so that the design of the site will produce a lot of details on the problem, although the problem is not serious, but the problem is ultimately a problem. Even if only 1% of the impact, I think should also try to exclude.

Page Open

Site operators can now open their own web site, look at their own site links (news links, navigation links) of the page to open the way. Does your hospital website jump directly to the new page based on the original page, or open the new page directly in the new window?

We take a hospital as a reference, please open: http://www.sh-shuguang.com/Check this hospital organization's website Link Open Way, the website opens the way to jump to the new page based on the original page, is also the figure one way. So let's talk about this kind of link now, so that we can click on a link in this organization's website and go to the next page.

We can look at this page, although the site in the design of the introduction of breadcrumbs link, will tell the user in which category to browse.

---"" Crumbs link

We now imitate the user's access process, look at this article, this article total three screen length (mouse wheel needs to scroll more than), and at the end of the article did not give users to guide the return home, or continue to browse the relevant content of this category. Users need to drag the page to the first screen, and then click on the navigation on the first page button to return operation. This undoubtedly increased the user's operating procedures. Here, imagine if the user, after browsing through this article, habitually clicked the Close button. What to do? This is the biggest problem with embarrassment when you jump to a new page on an existing page. Here also involves a problem, users in the page after the habitual closure, the results continue to find the hospital-related surgery, it is likely to cause Baidu or Google bidding ads two clicks.

So let's look at a better solution.

At the end of the news page, the agency added a link button to the user, telling the user that you can return to the home page after you have finished reading it. has undoubtedly solved some of the problems. But what if the user still habitually closes the page?

Here's a question about browsing through new pages in a new window.

The advantage of this way of opening is undoubtedly obvious, can effectively prevent users from closing the page (window) caused access to interrupt. However, this mode of open for such as the server and other requirements are higher, if the virtual host of the hospital site may need to carefully choose this page to open the way. Because virtual hosts now limit the number of IIS connections, opening multiple pages simultaneously consumes multiple IIS. So we have to think about it.

Finally, no matter how much your hospital site is planned in the early stages, even if you think about how the user guidelines are in place. YOUR site UE Work how good, I suggest that the new page of the site open in a new window, rather than in the original window to jump. But even if you choose a new window to open a new page, do not ignore the planning and design of your site. Do not give visitors increased brain opportunities, no brain way of browsing is everyone will like. So that users have no brain access, but also allows users to easily find their own needs. This kind of website is more reasonable humanization. Please guide your users to reach the final destination (business consulting).

The Writer: Xin World

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