Daily work for bidders

1. Every day after coming to make a statement, do the report, should pay attention to observe the last bidding dialogue time, whether there is the possibility of advance off the line, if so, to be timely treatment, for a project multiple accounts, to allow several accounts to play their own advantages, can not be off the line are in advance, Also to avoid the right hand of the case; Check yesterday's conversation and consumption, yesterday's bid to make a summary, and refer to the previous data, in response to the day before the change in the number of bids, the control of the decline or the trend of promotion, there is a forecast, when the account dialogue decline, the day must first look for the reasons for the decline in the dialogue. When the conversation comes down, make the screen words in time, and compare with the day when the dialogue is more what words do not bring a dialogue, or what words bring less dialogue, should be aware of, because of the uncontrollable factors than more, to analyze is not ranked reasons, netizens reasons, consultants, there is time to view the dialogue content.


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2. Download the operation Records of yesterday's account, and browse to see if there are any internal personnel to do the operation.


 


3. Download the keyword consumption report, see if there are too many keywords consumption, for the accounts of the other provinces, whether there should be some key words consumption too much of the situation, and to deal with these keywords, and the consumption of the top 30 words as the focus of monitoring objects, to see if the competition is fierce and the existence of For any one account, there should be consumption of primary and secondary, the difference between the priority, the consumption of high must be the account of the main push of the area, and the main thrust of the account with a large word, do not deviate from the track. We need to be responsible for the main direction of the account is very familiar with, what kind of words should consume high, what kind of word should focus platoon, should be clear.


 


4. View the number of bid dialogues in each region, and consumption, observe the cost, for the cost is too high or lower areas of the corresponding processing operations, if the number of dialogues in a certain area, and the cost is also possible, focus on the region can bring dialogue keyword is not effective dialogue, if you can focus on the word.


 


5. First, the Beijing area to check the location of the word, the main row brand words, infertility words, female infertility, male infertility, all kinds of disease keywords, followed by Hebei, Shandong. In the afternoon, the evening mainly for bringing dialogue good keywords to arrange, some words are our daily focus on the object, such as: Infertility hospital category, fallopian tube, pregnancy type, polycystic ovary, varicocele, to diagnosis and key to the trail keywords.


 


6. Search for keywords, preliminary screening, to customers, by the customer feedback to our final comments, we are added according to different words to different echelon, and observe the new words brought to the dialogue, and then do the next step of the operation, to win the key words can bring the ideal dialogue.


 


7. In each hour, we also need to pay attention to the consumption of key words, and strive to let the words should not have to spend money, the overall situation of the account to do more in place. This is about the medical industry, from the Baidu Library.


 


Small head bidding software to provide trial writing.


 


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