Days Hao Capital to maintain Ctrip buy rating target price 66 dollars

Beijing Time December 2 Evening news, investment company Days Hao Capital (t.h.capital) today issued an investment report to maintain Ctrip (NASDAQ:CTRP) "buy" rating, while maintaining a 66 dollar target share price unchanged.

The following is a summary of the contents of the report:

October 2013 to November operational data:

16% Hotel in Barcelona add mobile promotions: As of November 26, Ctrip has added mobile platform coupon Promotions to 16% of the 8 major cities in Shanghai, Beijing and Guangzhou. By contrast, the proportion of those who went there was 35% (about 10,000), and the proportion of art Dragons was 4% (about 160).

Android app cumulative download increased by 14.9% per cent (month/month): As of November 19, the total number of Ctrip android application download is expected to be 57.6 million times, compared with the October 21 increase of 14.9%. The new downloads are 7.5 million times. The increase was higher than the 6.5% and 14.8% of the Art Dragon.

iphone App downloads Top: October, in all tourism applications, Ctrip's iphone application downloads are highest.

Ticket bookings increased 30% to 33% year-on-year: October, Ctrip ticket booking volume of about 4.83 million to 4.94 million, the year-on-year increase of 30% to 33%. During that period, China's air passenger volume grew by about 11.8% per cent year-on-year.

Hotel bookings increased 40% to 45% per cent year-on-year: October, Ctrip's overnight bookings are expected to be 3.69 million nights to 4.03 million nights, up from 40% to 45%. The rise was higher than in September.

Hotel reviews increased by 99% over the year: from 2011 to 2012, the number of users commenting on the sample city hotel grew 443%. In the first 10 months of this year, the total number of comments rose 99%. The number of hotel reviews declined by 10% in October.

November ticket price chain decline: November, Ctrip main specific routes of the average ticket prices (excluding preferential measures) may decline by about 11.3% a chain. Ctrip's price is about 8.1% lower than the art dragon, but the lowest quotations on the search platform may be 8.1% higher.

Web site traffic increased year-on-year: November, Ctrip Station (ctrip.com) Average daily independent user access (UV) is expected to grow 86.4% year-on-year. Among them, the average daily independent user visits of ticket reservation channels are expected to increase 22.2%.

Valuation: We continue to maintain the "buy" rating of the Ctrip stock, while maintaining the 66 dollar target share price unchanged.