Debating Internet thinking or the problem of Internet hormones

Source: Internet
Author: User
Keywords O2O Internet thinking
Tags .mall business customer customer experience drop get internet internet +

Question: I want to open a small soy milk shop over the years, want to let everyone out of ideas, see can use God horse good drop of fun method can let business get better, for the idea!

First of all spit a trough ha: Pro, you ask a question so your family know?

From the point of view of this question, I guess the questioner has two possibilities: first, you do not want a real discussion or reply, you just want to contrast the "will serve" atmosphere; second, you only ask questions. If it is one, I venture on behalf of all members thank you, if it is two, then I advise you do not open soy milk shop, and do not open any stores.

Say that for Mao? Since entrepreneurship is not the size of the tube, it needs a kind of inquiring the spirit of the beginning, but to issue this issue, in addition to the "soy milk" two words, not to give the respondents any actual information, so you may not have considered to get a degree of response, and, ten, You're just thinking about it, and you're not even thinking about the real thing.

Want to start a business?

Still, it doesn't prevent us from happy. Suppose: Luo fat to open a soy milk shop?

I don't mind the internet thinking, let go of it:

First, in the Rom thinking member launched a "Luo fat soy Milk shop" public projects, the completion of the first start-up funds for the development of software and hardware systems and the first three stores (at least three stores in different regions to verify the replication of the model);

Second, the use of Internet thinking to transform the value chain of soy milk store: A soy milk shop, the largest cost is rent and labor, so whether the two costs can be reduced, is the competitiveness of a mark. Therefore, "Luo fat soya-bean milk shop" will take micro-letter booking, micro-credit to pay the way, the customer in advance in the micro-letter on the order, complete payment, and then get a meal two-dimensional code, to the shop, in the window to brush two-dimensional code, you can directly obtain their predetermined soy milk, and do not wait. It is therefore entirely possible for the customer to order a breakfast for themselves at the first night of the evening. The store does not need a cashier, no cash transactions, no cashier, and reduces the risk of error.

Because the two-dimensional brush in the conveyor belt to take meals, so there is no need to serve the counter, the back end made as far as possible with the central Kitchen + intelligent Robot completed (a lot of intelligent robot companies are willing to sponsor, if this project has been made, how much publicity demonstration effect AH), only need a Let everyone play through the glass like a sci-fi movie. And because it is the production of equipment, it can overlay the two-layer process space, save the kitchen area.

Outside the main selling, shop with the act of art like only a balance beam, no chair bench, can only stand, so as to encourage the takeaway, save the shop area. This reduces the shop area to the maximum extent, thereby lowering the rent. and requires only one or two service personnel, do not collect money, also bad dishes, they are no longer waiters, but "taste designer", is responsible for playing with customers, responsible for customer experience, collect customer demand, encourage customers to upload the photos of the wonderful soya bean milk shop in the social network, share one time send a dish of secret system "burst!" the chrysanthemum! hot! " Chili sauce.

Third, focus on products: Soy milk shop, of course, is to sell soy milk, but soy milk is a high price transparency products, it is difficult to maintain higher than the price of similar products for a long time, so must know, soy milk is not for money, soy milk is responsible for the "flow" Ah! What makes money? Sell fried dough sticks? No,no,no, That can only earn the industry average profit only Oh! We want to sell the customer experience! Sell Peripheral Products! For example, the breakfast file, and the oil company, there is a "sober package": including soya-bean milk, fried dough sticks and a sober aroma beans, girls put aromatherapy beans in two between Mimi, you can distribute sober essential oil, immediately refreshing, two eyes staring, Stay refreshed all morning ... Boys ... Where to put the love ... You said, the beans plus five yuan is not expensive? For example, the next day if it is Valentine's Day, the night before booking a five yuan to be a "Luo fat Love Secrets" ...

In short, there is inventory and shelf life of the pressure of food varieties must concentrate, such as soy milk, what sweet soya-bean milk should not be in the kitchen after the production of the distinction, because this increased the number of kitchen production, but also improve the error rate of the single. Luo fat soya-bean milk shop After the meal, there is a "party ceremony"-------------... The salty party left sweet party to the right ...

Four, community agriculture: like coffee shop hype coffee beans, we hype soybeans! With the organic farm cooperation, video live soybeans, every year to engage in VIP customer subscription! Invest 2000 Yuan to subscribe to a piece of soy, you can seed beans to the whole family! You can use your home manure to pour your own beans! You can get a dog to pull the beans. "! The harvest can be in the store for you to save beans!" Every day to drink their own beans to grind the soy milk! Shop every Sunday morning to add handmade small stone! Take your own beans to grind soy milk!

Five, charm personality: engage in hunger marketing! A limit of 1000 pounds a day special money! This soy milk cup must be bottle-shaped! We do not divide the big cup, we divide into the C Cup D Cup E Cup! Every year before the Tanabata K Cup! The bottle has Rough fingerprints! The pacifier can also have Rough teeth marks! (Pony very disgusting said) if there is inventory in the evening to sell "Youth Edition"!

VI, since the media: to launch a customer selection of songs in the shop, the weekly "Soy Milk king", if I have 10,000 stores, can be more than a regular radio song list valuable ... I'll take the record company's playing list fee!

Seventh ... You guess?

Pony, you say, so a shop, the valuation of how 400 million?

In fact, as a hardcore, I believe that in the future in a mature community, everyone should have the right to launch such a dirty public project, as long as you pass the pressure test Luo fat.

Above is purely yy, if there is similar, please share.

If you think that these ideas are all nonsense, then I can only give you the future business model A pragmatic advice: "to deal with urban management."

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