Decoding knowledge: Knowing the organization structure model "Big analysis" UGC website optimization how to learn from

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This article deeply analyzes the current content architecture model, for community application developers can extend the architectural thinking to the General UGC website product optimization.

It is known that the average quality of domestic users of the highest web site, its daily average access to more than 600,000 IP. For such a very high user activity, the output of a large number of high-quality content (UGC) site, how to better organize the content of the presentation and the quality of the value of the maximum, is very important.

Base module (1 problem-n answer-n comment module)

Knowing that a problem in the underlying module corresponds to n answers, and one answer corresponds to n comments, we can call the Base module 1 questions-N to answer the-N comment module. What would it be like to know that only the underlying modules exist in the schema model? That is, the flow of information over time generates new content and quickly replaces the old message, and this linear display, which is undifferentiated to the underlying module, will be a disaster for users:

In a simple list of linear information oceans, the cost of users to learn the information they need is too high; The flow of information is like a river, and those that have the value of digging are fleeting, that is, the value of information is heavily squandered; Users can not be valuable information points from the river of information "Scoop" out, the information is visible and not available, can not produce long-lasting effect.

The known product designers are well aware of these potential "disasters" and have a specific product design for each problem point, and the following wooden handles are analyzed one by one.

Topic module

The topic module is used to solve the problem of "too high a cost for users to learn the information they need in a linear, simply listed ocean of information." In the knowledge, each basic module (1 problem-n answer-n comment module) can add "topic" identification, "topic" describes the Basic module "category", the topic module and the Base module is a many-to-many mapping relationship (Many2many). In fact, adding "logos" to content is common in the organizational architecture model of content-focused Web sites, which many sites refer to as tags (such as lofter).

But the topic is far more distant than the label of an ordinary website: The various topics are not as isolated as tags, and they define a set of data structures that organize the topic. Note that the topic itself is an organizational form of the underlying module, and there is a set of data structures that describe the organization of the topic, so we can call this data structure "the structural organization of the description structure," and know that this is how it describes this "structural organization of structural Organization" : All the topics that are known through the parent-child relationship constitute a directed graph with no circulation; The root topic is the top-level parent topic of all topics; Please do not bind root topics directly on the issue.

Discovery Module

The discovery module solves the flow of information as the river runs, and those that have the value of digging are fleeting, that is, the problem of the value of information being seriously squandered. The discovery module consists of two parts: recommendation and hot. Popular content is the "Content Selection" made by user group behavior, the recommended content is to know the operation of the "group Behavior" to supplement the perfect, the greatest degree to allow valuable information to slow the flow rate, or two times "countercurrent", the purpose is to allow valuable information to "float" and "resident."

Furthermore, it is worth mentioning that if the discovery module is built on the information "resident module" on the base module, the topic module also has a "resident module" for its information-"topic Essence Module". The discovery module is to excavate the global valuable information, but "the topic Essence Module" Excavates is the valuable information of this topic, thus causes the valuable information to be "resident" in the different organization dimensions, without being swept by the vast information flow.

Favorites Module

The collection module solves the problem that the user cannot "scoop" the information from the river of information, and the information is visible but not available. Collection function is a lot of content for the king of the Web site architecture is an important link, so that users can scoop out the flow of the vast number of his interest in the scoop. The favorite module supports the creation of a Favorites folder, where users can organize their favorites and store them in the appropriate Favorites folder.

In addition, the knowledge of the collection module also goes further, the user organization's favorites can be set to "public" state, and share to other users. That is, the user's self-interest (the collection of interest or helpful content) produces altruistic effects (other users can see and benefit from other people's favorites). From the content organization point of view, the knowledge of the favorites not only provides the information "scoop" out the role of preservation, but also to the quality of information "resident" and "floating" role.

Know the Daily module

Know that the daily module is a special module, it is not a known subject module, you can understand it as a product of the derivative module, it is in fact from another perspective to solve the problem of the value of information is seriously squandered. Knowing that the daily module is loosely coupled with the master module, it is a two-time development for a large, high-quality content production machine. Know that the daily newspaper to take the "daily" way, every day to the knowledge of the classical content produced by the organization of a journal. Know the daily simple layout, presentation, more in line with people at the mobile end of the reading habits, so that those who feel at the mobile end of the use of the inconvenient users, or want to read in the debris time of users, have a more intimate knowledge of the product can choose.