Defeat! Is this an entrepreneur's heart?

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"Guide" This period is not a small defeat, only spit. Is it because there are no losers in this world or is black horse trying to be lazy? If you are willing to believe the above two reasons, I would rather believe that Leslie is still alive.

The real reason is: black horse want to pour a bitter bitterness, casually write a write, full of paper are sad tears. The following spit part solemn statement: If saw the Black horse's spit groove has convulsions, shock, madness and other symptoms, or pessimistic, and so on disillusioned mood, black horse is not responsible for.

Look at the old classics.

"Hundred million Mall:" China's best business model "Why sudden death"

"Jiangnan Spring folding Q card, O2O advertising media empire Dream Hard Circle"

"Leisure food Independent Electric Dealer" ground gas "and die!"

If the collection of these cases, a business textbook is not too, but behind this, the reporter interviewed is a burst of bitterness, of course, entrepreneurship is afraid to "summary" of the failure to cover.

What are the troubles of black Horse?

First, write failure is too difficult, write success happy. Black Horse actually also like success, also do not want to spit with others their own failure, in addition to drinking (#￥@% ...). 3500 words omitted here). Therefore, the small loss of hard, difficult in rare people willing to speak, basically every time you talk about XX you speak of the story of your failure, in addition to hear the phone a long beep, the basic will not have echoes.

Second, even if written out, PR can not find you? Whether it's writing a big entrepreneur or writing a small entrepreneur, no one wants to be classed as the loser's end, so when writing who failed again, usually less than 9 in the morning, the major public relations phone call directly, and then a variety of requirements to change, various requirements to delete manuscripts, Even the use of official weapons, which makes black horse tired of coping.

Third, blamed by the losers. In fact, Black horse must know, write a small loss every time, behind the countless pairs of glasses burning stare at you, every time to write a small defeat, Black Horse will play a few more sneezing, dark horse brother know certain someone will say this hateful media to write we failed, this kind of thing how can write it.

The reader can't afford to spit. The reader will say not enough depth, write the reason is wrong, or directly scold this article ungrammatical, logic confusion, and then a long strip of scold, this will let the dark horse brother meal not think, very sad, the food and clothing parents are not satisfied, of course, dark Horse brother Pain ah.

Spit up the top four difficulties, is not to say that Black horse later do not write a small defeat, this is the farewell ceremony, in fact, is not, black horse think it is just above the spit groove let Black horse continue to write more classic failure cases, the reasons for the following several:

Reason one, priceless. There is an eternal truth, failure is the mother of success, write a small loss of purpose must be to let everyone earlier success, rather than curse failure, this is our misunderstanding. Ma Yun said that see success, see failure, success reason thousands, the reason of failure is always only those few. So the little loser is a summary of the reasons why entrepreneurs fail.

Reason two, the entrepreneur likes to look. People who are still starting a business if a few of the same cases to alert themselves, will certainly allow themselves to increase the chances of success, so entrepreneurs rather than look at the so-called success philosophy, rather than see failure cases. A lasting company can be made by means of a crisis.

The third reason is that losers can be a mirror. What we call failure is a failure of a certain stage of life. Zeng Guofan once said, people do not repeatedly defeated, but to repeatedly defeated. Before and after a word of the difference, the root cause is that the former do not know the cause of their failure, the latter know the cause of the summary after the war, so the success or failure of a temporary, 30 years later look back, I do not know who is in Hedong, who in the Hexi.

Reason four, make those who walk on the road of failure, alert themselves. I have a black horse network has written a small defeat, it is because outsiders can see his crisis, the insider could not see, did not think of this entrepreneur because I this article, deep reflection, incredibly back to the dead, and later I sent a black horse thank you.

In addition to writing, we should also know why Chinese entrepreneurs do not like to talk about failure and are unwilling to be interviewed.

First, historical thinking. This society only likes to pursue success, unwilling to explore failure. This, of course, has something to do with China's thousands of years of thinking about becoming a king. As long as the study of China's history, you will find that China's history is typical of a millions bone withered society, became the genius of heaven, the favored, lost is broke, bones buried. Look at the history of China's thousands of years of struggle, the so-called Ming Jun, which is not in the trample on the flesh and blood of countless losers to achieve their status, so, the Chinese people can not afford to fail, also do not want to be known failure. In the past, failure often means death.

Second, face logic. The Chinese lose what is not willing to lose face, face while Chinese sometimes more important than life, ancient Chinese why there are so many exterminator, some people think is integrity, I think it is face. Therefore, people who do not want to talk about failure can probably be attributed to face.

Third, social consciousness. The society believes that successful people are more successful, but they do not want to believe that those who fail will succeed in the future. So a loser does not want others to know that they failed, every entrepreneur to face the investors, investors will ask him what you have done, and will not say that he did not succeed what job search is also, HR will ask you what successful experience, will not ask you have what failure experience.

Its four, scar mentality. Originally loses the money, the business is not good, you also lets the people to spit the trough, does not have anyone to do.

But aren't these losers ever going to stop sounding? This is not necessarily the case, Black Horse thinks at least three big reasons to support their storytelling.

First of all want to comeback, it must be with the past asphalt boundaries. Those who are accountable to the future will have confidence in the present. It is difficult to ensure that the future is not tumble the same place without summarizing the reasons for failure. Second, frank entrepreneurs will be more let investors like, failure is not terrible, not ugly, but cover up the failure is very ugly, not to mention "continuous entrepreneur" is not a bad thing. Third, let other entrepreneurs alert, with entrepreneurs, Nevermore, is.

Okay, black Horse this period first spit trough here, the next issue of Black Horse will continue to rush the manuscript, efforts to write more cases, but Black horse has a hope, hope one day really no black horse can write failure case, cheer up, entrepreneur!!!