Dell challenges icloud grab bit cloud storage dark war upgrades

According to media reports, Dell recently launched a new version of stage software designed to provide cloud storage services, challenge Apple's icloud and attract consumers to buy Dell products. Analysis points out that the introduction of stage to consumers to provide a convincing reason to buy Dell products, but also to Apple icloud added a new competitor.

Dell Push Stage Sword refers to Apple icloud

From the launch of mobile terminals to the provision of cloud computing and other IT services, the global PC industry is brewing a big and vigorous change. The advent of mobile internet era, the traditional PC manufacturers put forward new requirements. To this end, the PC giants have launched mobile internet strategy, the transformation of IT services to find new growth points.

Dell is actively transforming itself through buy-out firms. According to Dell Asia-Pacific storage Technology Director Xu Liangmou, the current transition to the enterprise cloud storage area has entered the harvest period. Recently, Dell low-key launch of stage software, cloud storage services in the field of official launch attack.

With the introduction of the new stage software, Dell quietly built a free cloud storage service. It allows users photographed with Dell streak or other Dell mobile devices to automatically upload photos to a free 2GB cloud storage pool. According to Dell, the space can store everything from movies to pictures to music. Users can also pay for additional space, 5GB storage space of $19.99 a year, 25GB and 100GB storage space each year, respectively, 49.99 U.S. dollars and 149.99 U.S. dollars. The new software also allows Dell devices to remotely control and play shared audio, video, and other services.

It is reported that Dell has launched a theme for "more You" new ads, one of its ideas is that consumers have computers and mobile devices as a digital memory carrier. Dell conducted a market survey after the "more" advertising program, and found that consumers have started uploading and storing their digital content using PCs and mobile devices. "We ask why consumer computers matter, whether they come from China, Japan or India, and the answer is ' My life memories are stored on it '," said Paul Henry Ferland, chief Marketing officer and Asia Pacific and Japan Regional director of Dell's global consumer and SME business, Paul-henri Ferrand. ”

Tim Peters, the vice-president of Dell Platform strategy, says Dell's stage software is designed to make it easy for users to capture, control, and manage digital content Peters. This software is compatible with PC PCs such as Dell's Xps,inspiron and Alienware, and can be managed through Dell's mobile devices.

Stage's launch gives consumers a compelling reason to buy Dell products and adds a new competitor to Apple icloud.

At present, the function of automatically uploading photos is only unique to a few services. Storing music in the cloud has been the work of other cloud services, the most famous of which is the number of Apple icloud. Apple unveiled icloud at the WWDC conference this June, and Dell's new cloud computing service is seen as a weapon to compete with Apple icloud. The industry believes it will also help attract users to buy Dell's products. Xu Liangmou recently said that 66% of Dell's total revenue now comes from enterprise-side servers and services, and Dell is particularly bullish on the growing enterprise storage market.

In the era of cloud computing, storage devices evolved naturally from carrying to cloud storage. Throughout the industry, in the field of cloud storage, a fierce dark war has quietly staged. Previously, Amazon, Google, Apple has launched a similar service, especially Apple's high-profile external release icloud, the early speculation of the network service concept to a small climax.

Amazon recently announced that it will upgrade the cloud Drive cloud computing storage services, including unlimited music storage space, purchase MP3 to enjoy free storage services, etc. Amazon says users are currently spending 20 of dollars a year on Cloud Drive, Cloud player services and free unlimited music storage space. Users can also store all the MP3 purchased at Amazon in Cloud Drive, which includes music purchased before Cloud Drive, Cloud player, and music purchased in the future.

Google Cloud music services, and does not like Amazon to provide its own music store, but need users to upload their own to listen to the music to Google Server cloud storage. Of course, the user's perception of cloud storage, the most intuitive place is storage space. Google has been at the top of its storage space of up to 16TB and its 20,000 tracks. Google does not have a fixed space limit, but through Gmail, documents, Picasa albums and other products to constrain space, provide a free quota, once more than this digital users will pay.

Apple's icloud provides 5GB of storage space to store mail, contacts, calendars, and device backups. In addition, Apple also provides the space to store photos and videos separately, and Apple will save you the latest 1000 photos and video from iOS devices for 30 days. Apple's growth is inseparable from its itunes music software, and apps, books and music purchased from itunes can be stored in icloud. In terms of ease of use, icloud continues Apple's consistent minimalist philosophy, making it easy to icloud. All files of the user are placed in the same place and need not be managed at all.

The era of IT industry cloud services has arrived, the IT market is being coerced by cloud wave, Dell push Cloud storage has its inevitability. In many cloud applications, cloud storage can be said to be a seemingly low threshold, in fact, the need for a very strong background server architecture and logic relationship, can provide users with fast, stable and secure applications.

Many companies in every vertical market find that the cloud is well-suited to their backup, archive, and file data. But the tricky problem is that from basic file-based storage infrastructure services, such as Amazon's S3, until storage and service applications are within the cloud storage services offerings, many enterprises still have difficulty accepting the use of cloud storage services to store enterprise data. In industries such as manufacturing, finance, health care or education, IT professionals are still concerned about data security and privacy as before, and they are concerned about the risk of sending data outside the enterprise.

In today's era, prevention and prevention has become the first prerequisite for data security applications. How does the provider of cloud service guarantee or say how to securely infiltrate the security into the cloud storage system, not only become a weapon for the market, but also mark its position in the cloud channel.

As Andrew Reichman, a Forrester analyst, says, the rise and fall of public cloud storage providers may depend on how well they understand two things: how companies with less industry use data and how important these companies are to keep their data safe.

Despite the challenges remaining, most people see the bright future of cloud storage. In the cloud is destined to become the mainstream of IT services, the security of cloud storage must be in the cloud channel service providers in the game process step by step perfect.