Denied the copycat competitor, the Gold Navigator, announced free
Source: Internet
Author: User
KeywordsInternet navigation
In the rapid development of mobile Internet, navigation, map and the Times took a revolutionary step, free to become a possibility. August 28, China's leading digital map, navigation and location services provider of the solution to the announcement, with immediate effect on the "German navigation" mobile phone applications to implement a free policy. And in the industry, in the current mobile navigation products under the background of basic charges, as the leader of Chinese mobile phone navigation software, High German company self-revolutionary mobile phone navigation application into the free era. This also means that the mobile internet era in the Chinese navigation market will usher in a rapid upgrade and development. For this free move, in the Chairman and CEO of the Cheng Congwu, free is the Internet, the general trend of free navigation application is considered, the situation of the decision, since to take the road of mobile Internet, it must be leather their own lives, but will not follow the competitors. High-free navigation as a plowing for years focusing on the field of map navigation, this free will likely be another landmark move in the history of its development. Earlier in the early 2011, the first in China to launch a completely free online map navigation mobile phone application-"Gold map" for the vast number of mobile internet users to provide "one-stop" travel and life services, promoting the entire digital map, navigation and location services in the field of rapid development, Not only successfully let users get used to the map as a new entry in the daily life on the mobile internet, but also let themselves become the first "billion-class user club" map manufacturers. According to Analysys International statistics, as of the second quarter of 2013, the gold map to 31.3% of the market share ranked China Mobile phone map client Market first. The gold navigation for free, the two main mobile phone map application-"The German navigation" and "the Gold map" will be fully into the free era. The former, as a high German company for owners to provide professional navigation and related value-added services mobile applications, its market share has been 10 consecutive quarters in the domestic mobile navigation market first. And worth mentioning is, also as the internet giant enterprises, Baidu also announced that Baidu navigation free. In the industry, Baidu and Gould announced free, "Map war" smoke, but, for consumers is undoubtedly a gospel. "Free navigation" is a deliberate decision. We hope that through this move for more owners to provide professional navigation services and a full range of value-added services around the driving, to their travel and life further convenience. "From Wu to the securities daily" reporter said: "After free, the gold will remain unchanged two. The first is to the ' Gold navigation ' research and development input unchanged, the second is the commitment to service users unchanged. Installed download 70 million times for the free navigation of the High German company board of Directors, Qihoo 360 Chairman and CEO Zhou View, navigation and map as the most basic service in the Internet era, not only should do the best, but should be free, so that usersEnjoy the best service without cost. Zhou that the original 50 yuan of gold to the navigation, China's most professional and the best navigation software for free is a particularly remarkable move. "This means that Gould, from a traditional software vendor, has truly become an Internet manufacturer with Internet spirit and genes." He said so. In the above industry, the company's strategic cooperation with Alibaba, its relationship with the Internet more and more closely. For the gold navigation free, Alibaba Group Wireless Division vice President Chuchang said, the German navigation as a popular Chinese navigation software, the move in the long term it is strategic significance. The free policy not only brings more benefits and convenience to consumers, but also makes the company more focused on product technology upgrades and new model exploration, and continues to push forward its "four screens and one cloud" strategy to maintain its leading role in the rapid development of the navigation market. In fact, the gold has also been on the pace of free, the gold map as a free application has now accumulated 150 million users. In the past, the profit model of navigation, including toll download and through customization to the mobile phone manufacturers charge, up to now installed and download the amount reached 70 million times. "Of course, the future of mobile phone map Navigation competition, not simply technology, data level of competition, but also open platform and ecological chain contest." High-German company hopes to provide users with integrated life services and services for the life of merchants to provide information, search, data mining, payment and other e-commerce services, to create a new model to promote the industry to take a revolutionary step, leading the industry into a new round of explosive growth. "The senior high level of the securities daily Reporter said.
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