Describe the importance of Web site user experience from several aspects

Source: Internet
Author: User
Keywords User experience this function importance

What is the user experience? A noun explanation for user experience

User experience (username experience, UX or UE) is a purely subjective psychological feeling that is established in the user's use of a product (service). Because it is purely subjective, there are certain uncertainties. Individual differences also determine that each user's real experience is not fully simulated or reproduced by other means. But for a well-defined user group, the commonality of its user experience can be realized through well-designed experiments.

The user experience is mainly from the user and Man-machine interface interaction process. In the early software design process, the Man-machine interface is regarded as only a layer of "packaging" outside the core of the function, but not enough attention. The result is that the development of HMI is independent of functional core development, and is often the end of the entire development process began. This approach greatly limits the design of human-computer interaction, and the results are risky. Because the design cost of modifying the function core at the final stage is enormous, sacrificing the Man-machine interface is the only way out. This speculative and gambling development is almost impossible to obtain a satisfactory user experience. As for customer service, it is also a part of the user experience in a broad sense, because it is inseparable from the design of the product itself. Customer service is more to the quality of personnel requirements, and has been difficult to change has been completed and put into the market products. But a good design can reduce the customer service needs, thereby reducing the company's customer service investment, but also reduce the customer service quality caused by the loss of users.

Now the popular design process focuses on user-centric. The concept of user experience begins at the earliest stages of development and goes through the process. The aim is to ensure (1) a correct estimate of the user experience (2) to recognize the user's true expectations and objectives (3) to modify the design when the functional core can be modified at low cost (4) to ensure the coordination between functional core and Man-machine interface, and reduce the bug.

Specific implementations include the early focus group, contextual interview, and multiple usability study in the development process (usability studies), and later user test (consumer testing). In the design-testing-modification of this iterative development process, usability experiments provide quantifiable metrics for when out of the loop.

Second, what is the user experience design goal?

The most important thing is to make the product useful, this usefulness refers to the user's needs. Apple's 90 generation of the first PDA phone, called Newton, is a very failed case. In that era, in fact, many people do not need a PDA, Apple put more than 90% of the investment in his 1% market share, so the failure is inevitable. The second is ease of use, which is critical. Products that are not easy to use are useless. There are more than 150 kinds of brands on the market, each cell phone has one hundred or two hundred kinds of functions, when the user buys this handset, he does not know how to use, more than 100 functions he really may use on the six function. When he doesn't understand what this product does for him, he probably won't pay to buy the phone. Products to allow users to see how to use, and do not read the instructions. This is also a direction of design.

The next direction of design is friendliness. The earliest time, joined Baidu Alliance, Baidu approval, send such a mail: Baidu has approved you to join the Baidu Alliance. Approval, this intonation is very, very uncomfortable. So now say: Congratulations to you become a member of the Baidu Alliance. This feeling of writing is also a detail of the user experience. The goal of visual design is actually to convey a message that makes a product attractive. It is this attraction that makes users feel cute about this product. "Apple" This product actually has this kind of concept, is can let the user be attracted visually, falls in love with this product. Visual can create user viscosity.

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