Description plays an important role in website optimization

Source: Internet
Author: User
Keywords Website optimization SEO

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For the Website Keyword Optimization topic, before I wrote an article, specifically please refer to the---"Website keyword optimization Technique analysis" http://www.admin5.com/article/20101229/303680.shtml, Specifically, how to filter keywords and keywords in the site structure of the layout skills, today, we talk about description for the site's significance.

More and more evidence shows that Baidu site title, keywords, description has a different complex, the original site structure of the Three Musketeers, now as if the master married several rooms, the status of the different, Baidu's alienation of keywords confirmed that Baidu began to pay more attention to the user experience, a simple few keywords is not enough to let visitors understand the site to express the content. and description But let browsing users have a full understanding of the site content of the opportunity, description in the site structure of the status has surpassed the keywords has been an indisputable fact, this is more and more mature Baidu is another example.

Therefore, how to make use of good description, the website optimization makes more careful, more close to the search engine thinking, will become seoer further optimization means extension.

This article takes http://www.5yqd.com as the case, analyzes description in the website optimization the attention matter.

Site title and keywords We do not discuss, in line with the "Site keyword optimization skills analysis" needs. We put our perspective on the description. The case site, the description of the content of the text control within 90 words, is to ensure that the description of the content can be described clearly on the basis of the content of the site, As far as possible can be Baidu crawl. Because Baidu crawl description usually in 80 Chinese characters, so if the description of more than 80 words Baidu generally will not be in the crawl. Therefore, the description of the first, to the expression of the site completely covered, second, should be careful not to exceed the search engine's crawl range. Third: Even if the bottom line of more than 80 words, but also to control the focus on the first 80 words.

In the case site, you can see the distribution of keywords in just 90 words for the details of the content in the description.

  

All keywords in the description are fully covered in the first 80 words, and the acne treatment can be considered as a way to split the acne and treatment methods so that the target keyword is fully reflected.

It's important to be cautious about how to target key fonts now without affecting the viewer experience. Description is not a simple superposition of keywords, but the first intimate contact with the viewer, the same, for search engines, is also a highly relevant exposition of the site, therefore, the main keywords should be cleverly listed in the description, for the main push keyword, you can properly repeat, For example, special emphasis on acne and acne and acne three keywords, in the description of 2 or more times, some people worry that this will cause search engine punishment, but we from other highly weighted sites to compare it is not difficult to find, this does not affect the search rankings, from the top three of the small game site can be verified.

For the case site blue box tips, description placed in title before, the author as a special skill to see this article friends, because Baidu more and more user experience as the weight of the indicators to measure, therefore, Description has beyond the title to become the head of the site of the first three Musketeers trend, the weight of the very high Baidu Encyclopedia of the head of the structure, perhaps Baidu will increase the user experience to such a strategic height of the best corroboration.

Make full use of good description, play its unique advantage in the optimization, will become the website SEO indispensable one of the most important links.

This article by http://www.w17d.com Net arranges A5 first, please respect original, reprint link source, thanks cooperation.

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