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Webmaster Tools for stationmaster is like the knife of wood cutter, can conveniently let stationmaster inquire related data, be called stationmaster's right-hand person. Webmaster tools are currently the main search engine itself webmaster tools and third-party webmaster tools, which search engine webmaster tools to Baidu Webmaster tools and 360 webmaster tools, third-party Webmaster tools are more like ants. Search engine webmaster Tools and Third-party webmaster tools are different, especially with the improvement of their functions, stationmaster can be more handy to use these tools, so as to manage a good site. The author thinks that the webmaster tools of the search engine play a guiding role to the stationmaster, and the third party Webmaster tool lets the stationmaster through inquires the website data, understands the website change, the search engine's change, the website optimization tendency and so on. 2013 Webmaster Tools of the first gun has been launched by Baidu, online "Baidu Green Luo algorithm online bulletin", and then not only is Baidu New Year's new atmosphere, the Third-party webmaster Tools also introduced a novel function to meet the arrival of 2013, here to the webmaster's home (seo.chinaz.com) Webmaster Tools for the representative.
In February 21, some webmaster use webmaster tools to query the site data found, in the query Baidu weight, webmaster tools More features, the following Alibaba as an example.
The image above is Alibaba's query result, in the figure can see and before webmaster tools have very big difference.
New features One: keyword Baidu promotion tips. Baidu in search of the weight of their own site, if the keyword someone do Baidu promotion, the keyword will be shown in the back of the red "push" word, which greatly facilitates the webmaster for a keyword competitiveness judgment. Baidu Promotion and natural optimization if can be distinguished by webmaster Tools, webmaster no longer have to work hard to find a keyword whether someone do bidding (for not using Baidu to promote the user), for the company's website marketing, including the operation of ideas have a great improvement, is the enterprise search engine marketing must do things.
New features two: Display keyword Baidu to promote the number. In the search for a keyword ranking, will show the keyword Baidu to promote the number of. For users who do not use Baidu to promote, to analyze the competitiveness of a keyword is difficult, especially to know how to use Baidu to promote the number of users, it is not possible to a keyword a keyword to check, and the new webmaster tools just to meet this function, the webmaster can clearly see the number of the keyword promotion. If 3 people are doing it, explain the difficulty of competition, if there are 8 of people doing Baidu promotion, indicating that the competitiveness is very large, if it is not necessary, you can reduce the intensity of the keyword optimization (of course, the Webmaster tools can only be used as a reference, the specific data to test their own).
New features three: Display keyword ranking page. In the back of the keyword, can show the ranking of their own site when the home page or inside pages, if it is the first page, in the back will appear gray "home" words, that is to say that the keyword is the first row in front. This for the optimization staff, is very convenient, most webmaster tools can only query a keyword corresponding to the page ranking, but not like this to distinguish between the display of the page and the first page rankings.
New features four: show the keyword Baidu included quantity. Webmaster should know, in Baidu query a keyword, in the lower right will prompt "Baidu for you to find the relevant results about XXX", which is to analyze the competitiveness of a keyword and optimize the difficulty of one of the indicators, because the light to see Baidu Index is difficult to determine the competitiveness of this keyword, And there are a lot of keywords are no Baidu index, and through the relevant results webmaster can determine the difficulty of this keyword competition.
Since Baidu Webmaster tools constantly improve, many webmasters are beginning to question the future of Third-party webmaster Tools, I think the future of third-party webmaster tools, but I never ignore the ability of third-party webmaster tools, although there are a lot of third-party webmaster tools are obliterated, but I in the "Third-party Webmaster tools can not be replaced" in the article, emphasized the importance of third-party webmaster tools, and this time stationmaster's webmaster tool did not let stationmaster be disappointed, new webmaster tool function can more conveniently let stationmaster use, let the general stationmaster in website optimization, website operation, can save more time, have more reference data, Because webmaster tools are not just a person in use, competitors may also use webmaster tools to analyze your site.
Write in the end: the webmaster often spend time on the useless things, reasonable use of these tools, can save a lot of time for Stationmaster's work, and time is money.
(Wen/Guo Jing I am not a webmaster, but a grassroots writer.) Weibo Http://t.qq.com/guyanleng)