Detailed hospital integrated marketing on the way those brilliant means

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Hospital Network Marketing is no secret in the industry. A talk about the so-called hospital network marketing, we can say that, not just to get a website, do, someone to consult, and then through what business through, telephone conversion into a doctor.

Well, it's really this way, how to get people to consult? SEM, yes, that's the way! In fact, we all know that excluding the net, the most direct, the most effective way is the search engine, and the search engine Baidu in proportion to more than 85% (in terms of medical care). In short, Baidu rankings have a doctor. Everyone knows the way, but only a few can do it. Then the author briefly introduces some of the way I know how to get traffic. [Note: Below all, is in excluding Baidu bidding premise discussion. ]

1. SEO rankings of hospital websites: This is the earliest to do, the hospital site SEO optimization, for different keywords, through the optimization of the means to do Baidu home, but with the increasingly fierce competition, has evolved into the era of resources to fight the gold chain, black chain, station group, can on the whole. More and more fierce competition, the common domain name brought about by the weight can not meet the needs of the hospital, so there is a second way.

2. The medical topic of the portal site: Here is the most fire is the Chinese network, the Chinese network, Thousand Dragon net and the following Sina Chinese medicine, Phoenix Chinese Medicine, not too big Fei Hua Health Network, and recently through the station group means to do up the Qingdao News network. When the weight of such a site itself is not enough time has become the main purchase link to fight the resources, so someone thought, since the portal site to bring the weight of the combination of large-scale links to purchase can be ranked so that the single news can also be successful? There is a third way to practice.

3. News Soft article Optimization ranking: Write a soft article, or for the treatment of packaging, or for activities planning, or for disease introduction, in short, to have enough force, to have inflammatory, the article was written, sent on each portal site, then? Then hang the link, the money has links. So the rankings are there again. Link is not a small number, repeated testing is not a small number, so how to spell it? By the way, Baidu also has a news source can use, then send news chant. The fourth way out.

4. Baidu News Source Soft article release: In fact, this way should be ranked in the front, in order to express the convenience of put it here. The first news source, aimed at the portal, but with Baidu included not to force, and the gradual increase in costs, there are pioneers to develop second line, three-tier city news station so like Kaifeng network, Yichun News Network, Lanxi News Network, Heze Network, Weifang News Network, Zhoukou Network and other small news sites surfaced. Slowly found, small station news so smashed is money ah. The weight of classified information seems to be good, the fifth way out again.

5. Classification Information Fast ranking: Classification information station general weight is good, long tail Word can quickly row in Baidu's homepage, on the consumption classification. Classified information site is not stupid, you do every day, I also bear the risk of Baidu, can not let you do it for a long time, you do membership bar. Thousands of dollars, than you send news every day much cheaper, here is the most representative of the good speakers, 58 nets, hundreds of nets, Youboy. The original classification also want money, then simply do another, optimize the classification bar. Not again... What do we do? Baidu knows that fast rankings are good, alas.

6. Baidu know to ask themselves: Baidu know do less people, why? Total deletion! People complain, not worth the candle! Later appeared a "know the expert Regiment" then do the expert Regiment, the Expert regiment again Formidable also hides the opponent to make Ah, let alone also have to answer objectively, is not the long-term plan. What to do? Since the hot words do not make, then we made their own words, so there is a Baidu Drop-down.

7. Baidu dropdown Box Search marketing: Baidu down the existence, is to provide users with search guidance, since it is provided to netizens use, then there are loopholes can be drilled, brush down, there is a brush, there are a group of people follow, so the drop index is higher, the cost is higher. At this time, others Baidu quit, you do not mislead netizens? Modify the algorithm, I let you brush it. Of course, Baidu's algorithm is also determined by people, so recently pulled up again.

The above 7 kinds of ways, at different times of different disease species are brilliant. A lot of them are still brilliant. The 7 ways I've listed above cover more than 90% of the current medical integration resources, and I've already given you the ability to see how well you can integrate. [This article is originally reproduced in http://www.leezisem.com/post/111.html by plums please keep the link thank you]. About the above 7 points there is no clear or need to add the author qq:6o4ooo299 exchange.