If you hear a team called 1024, then if you are familiar with the island culture, you know that the team is doing something that is certainly not the case. However, it is true that the first core product of the 1024 team is not general, they made a "owner intelligent Jumping egg", and now this product has been registered in Australia's largest Pozible website, and they have quickly completed the target. And Thunder Technology also recently received a group of owner evaluation products, and 1024 team launched a deep communication.
User G Point found
If someone can deliberately check the sales of adult products in Jingdong or cat, it will be found that adult electric dealers are in fact potentially a huge market, however, because of the well-known reasons, it has not been the mainstream media attention. And 1024 team also revealed to Ray technology, in their public data, shows that the major electric platform each year's adult user sales reached tens of billions of dollars, even Jingdong also deliberately opened a special "adult supplies" category, and the day cat opened this category is only a matter of sooner or later. The largest condom store in the sky, for example, has sold up to 30 million yuan in the double 11.
This is why the 1024 team chose to make smart jump eggs. Compared to the new form of intelligent hardware, such as hand ring, the demand for jumping eggs has already been validated by the market, giving it some intelligent functions, so that toys play better, and there is no risk of product form. The key is that the smart jump egg can find a female user's G-spot.
Intelligent hardware is intelligent because of the connection capability. Previously intelligent adult Toys "Smart" is also based on connected remote and social, such as the introduction of the cool male version of Mars and the female version of Venus two intelligent adult hardware, and can achieve remote control and social functions. The 1024 team initially agreed that the owner's smart-egg-jumping selling point was remote, but the more it came back, the more 1024 teams found that the remote was not just needed for adult toys. Owner thinks more importantly, lets the jump egg can be manipulated by the handset, the user can use this product more conveniently, the craft and the experience achieves the best is the user's G spot.
Through owner intelligent jumping egg and mobile phone app, users can also use "shake" and other actions to control the rhythm of jumping eggs, you can get the most suitable for their vibration experience. It covers remote functionality and supports both "play together" and "play by ourselves" modes. Owner for female users, so stylish look and app UI design is also very necessary. Great Beauty But overall, owner is not a brand new product, but the upgrade version of the Jump Egg.
To uncover a fig leaf
After Huang Taigi pancakes, there is nothing more than a horse-sex girl. By openly talking about human nature and a series of self-promotion, she got a large audience. But for most Chinese, sex remains a reluctant topic. But demand has been there. In the internet age, the invasion of foreign cultures from Hollywood and Japan is subverting people's existing ideas, and the whole society is more open, tolerant and pluralistic.
The 1024 team was worried about the difficulty of conducting demand research at the start of the owner's Jump Egg. I don't know where the potential users are, and they probably don't want to get hurt. Then the 1024 team found that everything was not so embarrassing. Through the topic of the survey to attract some female netizens to participate, chat opened "Everyone also OK." Some female users are already ordinary jumping eggs users, the chatterbox is easier to open, they are not satisfied with the current jumping eggs. In addition, the 1024 team worked with adult supplies on behalf of the factory, which had a fixed product tester and provided a lot of feedback for owner.
The 1024 team found that the world is changing. Higher-education white-collar workers are becoming open, trying to pursue individuality and freedom, and in the process of communicating with the girls, they find that they are more receptive to such products. "Everything will be much better." However, the oriental characteristics still remain, for example, many of Jingdong's products sell well, but the commentary rate is very low. This oriental feature to the adult supplies of electricity to bring a great opportunity, even though the line has orange, pillow games and other stores, but the empty, shy people are more willing to anonymously in the network orders. This is owner choose to rely on the line of the reasons, in the public, the owner wants to enter the Beijing-east and other channels for sale.
Do interesting Things
1024 team currently has more than 10 people, mostly engineers, and not from the traditional adult toy field. Owner operations and product functions are mainly female-led, hardware technology, the market is dominated by men. This configuration ensures that 1024 is closer to the user's needs. Although 1024 is doing something special, there is not much difficulty in recruiting. "The things we do are more interesting, the team is not bullying, the recruitment of girls has not encountered any problems."
In the product development process, although encountered in the Bluetooth, waterproof, production and technology issues, but the owner of this product is the biggest difficulty is the definition of product shape, can be borrowed little, because there is no corresponding market environment. At present, the owner of the volume production is not necessarily the final product form, but also according to market feedback constantly adjusted.
At present, the world's most well-known jumping egg brand for lelo, as a luxury-grade massager, Lelo will be positioned as a private life product design brand. The biggest smart adult toy is America's RealTouch, an intelligent hardware launched by an adult website that is not sold publicly but is sold to high-end paying members, and hardware + platform services make up its core.
The 1024 team believes that none of the realtouch can be surpassed and its model cannot be replicated in China. China needs smart Adult toys that are more suitable for local use. Next owner in the completion of the Australian public will be officially published sales, pricing has not yet been determined, will be more emotional marketing, and consider with pink and other women with the application of cooperation.
In addition to owner, China has a smart adult toy player, even cool, its first generation of products have not been sold on a scale. And a company that is about to launch smart adult hardware is the Spring Hall, China's largest vertical distributor of adult supplies, and its mystery toy will be released in July. At the intersection of technology and adults, there are also elephants that use internet thinking to subvert condoms.
The 1024 team owner product will not follow suit to join social, wearable and other functions, and will not venture into the male adult products market, because "men have many solutions." 1024 will focus on female adult toys, polished boutique.