Diamond Bird announces purchase of Italian handmade jewelry brand Lani

Source: Internet
Author: User
Keywords Acquisitions December
Tags abstract custom it is it is understood press press conference

Abstract: December 18 News, jewelry brand diamond birds in the Shanghai Italian Center held a press conference tonight, announced the acquisition of Italian handmade jewelry brand Lani. It is understood that Diamond bird this acquisition of the Italian custom jewelry brand Lani, in Valenca has a dedicated

December 18 News, jewelry brand Diamond Bird held a press conference in the Shanghai Italian Center tonight, announced the acquisition of Italian handmade jewelry brand Lani.

It is understood that the diamond bird acquisition of the Italian custom jewelry brand Lani, in Valenca with exclusive jewelry workshop, design, open mold, polishing, mosaic and other jewelry production of each link are completed independently. Its tens of thousands of rubber molds have been archived and stored, with tens of thousands of jewellery designs and dozens of hand drawings being the soft assets owned by this jewellery-custom brand.

This is the first time that Lani's products have entered the Chinese market. Recently, there have been media reports, Lani is about to land in China, the jewelry industry in China to bring fresh style.

It is reported that Diamond Bird was founded in 2002, the first "mouse + cement" model into the network luxury sales, is one of the earliest network diamond brands. There have been media exposure, diamond bird sales in 2012 about 850 million, and achieve full-year profit.

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