Digital Economy Explodes Under Novel Coronavirus Pneumonia

In early 2020, Pneumonia outbreak of new coronavirus infection (COVID-19) in China, the digital technology that we neglected clearly penetrated into every aspect of our lives, which is urgently needed for the improvement of the national digital governance system.

We can see that through the use of digital technologies represented by big data, artificial intelligence, cloud computing, etc., we have achieved the acquisition of epidemic information in a timely manner, more conveniently enjoyed contactless distribution services, and realized more smoothly. " Cloud office" at home, and a clearer understanding of the delivery of epidemic prevention materials ...

Fighting against coronavirus is a tough battle, but also an excellent opportunity for digital technology to expand application scenarios and deepen applications. In the context of China's digital technology facing the "big test", big data, artificial intelligence, cloud computing and other technologies will inevitably accelerate the process of its deep integration with the industry. The curtain of the smart economy is rising, and the digital economy will usher in a new round. Outbreak.

Big data: open up data, speed up circulation, stabilize market supply

Academician Li Lanjuan, member of the high-level expert group of the National Health and Medical Commission, said that experts are using big data technology to sort out the life trajectory of infected people, track the history of contact with the crowd, successfully lock the source of infection and close contact with the population, and provide valuable information for the prevention and control of the novel coronavirus pneumonia information. For example, using big data in various places, you can analyze how many people have flown to first-tier cities such as North, Shanghai, Guangshen, etc. after the outbreak of the novel coronavirus pneumonia, how many people have flowed to the vast inland countryside, understand their distribution situation, and predict how many people may be infected from a macro perspective. The government makes decisions on the release of materials and control methods, and at the same time can accurately grasp the hidden infectious agents scattered around.

Infection data, behavior data of the provinces and cities, and relevant analysis obtained through big data technology, which are constantly refreshed every day, have become the "must-do" of hundreds of millions of Internet users.

In addition to the hot topics of novel coronavirus pneumonia epidemic tracking data, "cloud supervisor" and "cloud office", the temporary supply-demand imbalance in the market caused by epidemic prevention and control has become one of the topics that people talk about more. Due to the raging of new coronaviruses, this year's "Spring Festival Golden Sale Period" is not very friendly to farmers and agricultural product distributors. During the fight against coronvirus, offline transactions were almost completely stopped, and road closures caused logistics disruptions. The prices of agricultural and sideline products have been falling and falling, but sales are still bleak. On the one hand, there is no market for farmers' products, and on the other hand, it is difficult for householders to buy vegetables. How to quickly balance the market and solve people's daily needs has become one of the most urgent problems to solve.

Under the siege, Alibaba's Taobao took the lead in launching a special sale of "Eating Goods to Help Agriculture", and a number of rural "Internet anchors" appeared to bring goods, and opened the way to help farmers break through the network live broadcast. It is understood that on the "Eating Goods to Help Farmers" channel, each fruit farmer can complete the sales of thousands of orders every day. Although it is not enough to completely make up for the offline losses, it has greatly solved the farmers' urgent needs. Before this year, "live streaming with cargo" may just be a trendy vocabulary that is popular among young people. After the epidemic, the live e-commerce market is bound to become a new "net influencer" for the digital economy with the participation of the whole people.

In addition to the live broadcast that can be seen, invisible big data algorithms are also quietly working in this battle. Relevant companies build resource docking platforms based on public supply and demand data crawling to match both sides of the demand, thereby effectively alleviating the current imbalance between supply and demand. For example, in the Pinduoduo “Pin mode” and “Skynet” and “Earth Network” systems, the platform first brought more than 86,000 new farmers back to the countryside through the “Earth Network” system, thereby promoting the major agricultural production areas to achieve large-scale development. Increase in scale (standardize, scale, commercialize, and brand rural agricultural products and sell them to cities to develop county and rural economies); and then use the "Skynet", an intelligent processing system for agricultural products, to cover the characteristics of production areas. Data and information including products, maturity cycles, logistics conditions, warehouse distribution facilities, and processing-type industrial facilities are calculated and matched to the corresponding consumers through systematic overall calculation.

In the days of "home ownership is contribution", the online entertainment, online education, online shopping and other industries have seen a huge increase in traffic, and the "home economy" has become mainstream. The importance has been highlighted. Member relationship management, data in-depth mining, personalized products and promotional customization, achieving high-value and high-quality membership and sales growth will become core strategies of businesses.

With the advent of the "home economy", the city's logistics and errand services have also quickly become more prominent in this epidemic. For example, Wal-Mart, RT-Mart, Carrefour and other large-scale supermarkets have opened up as many online channels as possible, pushing out delivery services through self-employed, third-party apps, or small programs; while small supermarkets are leveraging hungry, beautiful groups, and errands Equivalent to the city's O2O services to expand sales. It is foreseeable that in the future, the sales of goods will accelerate from a face-to-face model to a new warehouse-style sales of personalized online ordering. This is a change in economic growth brought about by the change of technology by the environment.

Epidemic situation At present, in the fight against epidemic, big data technology not only effectively helps prevent and control the spread of epidemic situation, but also further accelerates the development of China's digital economy. Affected by the novel coronavirus pneumonia epidemic, people ’s production and lifestyle are moving closer to “online”, more people are using the Internet to work, study and shop, and people ’s behavior data is more centralized, which is more helpful The market performs risk prediction and resource allocation. In addition, the analysis of people's consumption and behavior data through big data technology will also help industries to further enrich online consumption content and scenarios, increase the stickiness of online channels, and promote the transformation of traditional industries to digital.